I suppose I just don’t see why being DEVOID of a blog and social media will make you an attractive guest blogging candidate. I get that you’ll maybe be more focused on finding guest blogs rather than building up your Twitter following, but couldn’t you just ask easily say that we should focus on doing nothing but building followers on Twitter, because you can then build relationships and find guest posting opportunities through the people you meet in social media?
The answer is yes. However, I would caution against it. The reason is, when you use a free service, you don’t have as much control over your blog—the free service does. This can be risky, especially if you will rely on your blog for income. A self-hosted WordPress blog is my recommendation and can be started very inexpensively. See my step-by-step tutorial here.
And so, I guess my question here would simply be–would a person who follows your blog about TV shows be interested in paying for a TV-related webinar you created? Would a person who follows your blog about vinyl record collecting want to buy an online course from you? Would a person who follows a travel blog you created want to call you up for coaching lessons?
• WordPress.com: Not to be confused with WordPress.org which allows you to create your own website, WordPress.com is a free basic blog hosting service that's easy to use. However, you will have to put up with WordPress ads and branding unless you pay a monthly fee, and you can't put advertisements on your site. There are also limited options for customisation and expansion
Hello Jon, the lessons are detailed and comprehensive. Frankly speaking, I have never read a blog post that carefully like today and I really benefit a lot from it. However, I still have a question regarding to this post, that is, if I am not an expert in any field, what kind of blog (topic for blog) should I start with and how to get enough traffic to my blog? I agree with you that we should not sell ads but should sell our own products or affiliate products via our blog. However, if I cannot teach others something and my blog doesn’t have enough traffic, how can I sell my products or the affiliate products to my readers? Anyhow, I will still focus on your blog and hope I will learn more valuable knowledge through your blog.

I have done my research and am getting myself ready to launch my blog. However, I have a question about basically what comes first, the chicken or the egg. Should I start using Instagram and get a following there first, or launch my blog and then start using Instagram, or launch them simultaneously? I have gotten so many opinions and would really value yours.

Jaime, this is an excellent article. I’ve been blogging for fun for over four years, In the last year I’ve branched out and started a self-hosted blog about blogging for fun. I’m at the point think I have enough to offer on that subject and a few others. There are so many steps to get started, I think it overwhelms people, including those of us who are comfortable blogging. There are lots of courses available, but most of them that I’ve tried are pretty general. Do you recommend getting a coach?

Jon, thanks for this awesome post. My question is, what do you think of blogs who ask for donations or claim to sustain themselves by them? (Also books and products). But what do you think about the donation itself and if you´re pro-donation, when is a good time to start asking for it in a blog? Thanks a lot for your time. Hope some day I can meet you Im from and live in Mexico
The time you invest to make any significant amount of money is the same amount of time it takes to build a course or other offerings. If you want to make good money with ads (in the thousands), then you need to get 100s of thousands or millions of pageviews a month. This takes time and in that time you could just as easily build up your mailing list, create an infoproduct and make thousands whenever you want.
I have a lot of great ideas, but most of them are just thoughts and theories, and it seems that no one would want to read about, even pay for, ideas in which I am not a complete expert on. My greatest talent, perhaps, is being a prolific writer. Otherwise, I’m more of a Cliff Craven I know a lot about some things, and some about a lot of things. How does THIS make MONEY??
Make sure it’s easy to share your content – I love sharing posts on social media, but it gets frustrating when some blogs make it more difficult than it needs to be. You should always make sure it’s easy for readers to share your content. This might mean making your social media icons easy to find, having all of the info input that is needed for sharing (title, link, and your username), and so on. Also, you should make sure that when someone clicks on one of your sharing icons the title isn’t in CAPS (I’ve seen this too many times). No one wants to share a blog post when it sounds like you’re screaming at them.
To all the bloggers out there…STOP sucking up to the very small, elite and narcissistic group of self-proclaimed influencers out there. If you all stop treating them like they’re special, they will not longer by special and therefore some of us who aren’t in there secret society will be seen as knowing what we’re talking about too! This isn’t High School, grow up and read someone else’s blog already!
Affiliate marketing is a blog monetization method in which you place a link to a product or company on your website or a social media platform in an attempt to make an income from followers purchasing the product through your link (this is called an affiliate link). Affiliate marketing can be a great way to make money blogging because if there is a product or company that you enjoy, all you have to do is review the product and hopefully others will be interested in buying it as well.
The easiest PPC method to get started with is Google AdSense. However, in order to make any kind of decent money with display ads, you’ll need quite a bit of traffic. And by the time you get that much traffic, you’ll make more money going with an ad management company like Mediavine (minimum of 25,000 monthly impressions) or AdThrive (minimum of 100,000 monthly pageviews).
Solid numbers about blogging incomes are hard to come by. For example, in the US, the Bureau of Labor Statistics lump bloggers in the very broad category of “Writers and Authors” which has a median income of $61,240 per year. That’s not an accurate measure since there are vastly different occupations included in that category. Information from small surveys and anecdotal evidence can also be found online, but much of it is outdated or taken from tiny sample sizes.
Include keywords in important places. Include them in your blog post title, the large "headers" introducing a new section, the first few sentences of your post, and in links. Change your settings so each blog post's URL includes the title of the post, not the date it was posted. Try to make these as descriptive as possible to raise your ranking in search results and attract the right audience.
Email is a great way to deliver other forms of content. With Convertkit, I am able to also create free email courses that can automatically be sent out to my subscribers. This makes life easy because all a reader has to do is sign up, and then Convertkit sends out all the information that they need and drips out the content day by day (or whatever timeframe I choose).
Hi Jamie, the article is very helpful. I have a question though…I searched several niches on Google Trends. they all show between 75 to 100 searches. That makes it difficult for me to choose. I blog about many things within the lifestyle category. Do I really need to pick a niche? My goal is to be a social media influencer. I’m a practising artist though.
If you are interested in covering a broad topic that many people already write about, create multiple specialized blogs instead and link between them when the subjects overlap. For instance, if you are a nutrition expert, write one blog about healthy weight management, another one about child nutrition, and another about growing your own vegetables.
Jon Morrow is the gold standard in this arena, and this post encapsulates that. He consulted with me at the launch of my blog, and these 20 principles feel like evolutions of that great advice. My numbers are nowhere near his (frankly, my subscriber list seems fixed lately), but my experience validates the core of what’s here: it’s all about consulting, leading to products (in my case, a bit of the other way around, via a book that arose from my website/blog). If you can afford Jon (I can’t), go for it… provided you truly are an “expert” in a given field, one that other people will pay to listen to. If you can’t, or aren’t (at least yet), just read everything he’s written, here and elsewhere.
With a business account, you’ll have access to Pinterest Analytics, as well as the ability to create “Rich Pins.” You can also pay Pinterest to promote your pins with a business account, but that’s definitely not necessary. We experimented with about $50 worth of promoted pins before figuring out we could make our pins go viral on our own, without the help of ads.
Great article. I recently came back into blogging. I hadn’t realized how much I had learnt from my first attempt. Now with the new blog I started about a month ago, I am seeing an increase of traffic everyday which is quite surprising and very exciting. So I have been reading all over how to monetize a blog. Your article is excellent and in-depth. Thank you for sharing I will definitely be using some your advice. Blessings.
Great information altogether, but my main question still hasn’t been answered. I think I have Pinterest figured out and my traffic is gradually growing. I haven’t reached 5000 views per month yet but right now it seems like I will get 1000 page views in August and I started Pinterest mid-July with 0 views. I’m sure could be better, but not too bad either.
If your niche doesn’t allow you to promote or build premium products (anything over around $100 per unit) then think about getting a solid mix of offerings and building it up over time. I remember Darren Rowse saying that initially Amazon Associates was a really small source of income but over the years it has really started to add up. Think eBooks, affiliates, consulting, books, etc. and you’re starting to build an income stream.
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