Affiliate sales comprise a large chunk of revenue for most big-name bloggers. For instance, Pat Flynn made $53K last month from affiliate sales, compared to "just" $9,500 from book sales. In general, look for affiliate products with higher price points; web hosting companies are a great choice if it makes sense in your niche, with payouts of anywhere from $60-$130+ per signup.
I learned this the hard way last year when I launched a new blog… it felt icky doing it but I convinced myself that it was part of growing and “getting outside my comfort zone”. I was promoting something I believed in, but it was too heavy handed because my focus was more on making money than serving my audience. I got my first unsubscribers that week… lesson learned. Not that I’ve sworn off selling, but I’m learning how to do it in a way that doesn’t turn people off.
Consider a free blogging service. Many people opt to create a free blog using popular services such as WordPress.com or Google Blogger. This is a good option for people who aren't familiar with web design, don't want to pay for their own hosting, or enjoy the ease and stability that comes with these services. These services do have limitations on how you can make money using them, however, so make sure your blog won't break the terms of service.
Quality content is content that people can engage with and find useful. Your content should help readers and bring them value. Your blog needs to have interesting, helpful content that people would be willing to recommend or share with their friends. The format, structure, layout (and, of course, the writing itself) will all determine the quality of your blog.
Write content. I like to write an article from beginning to end with no breaks. It may take me an hour to write an article or I may be at it all day. Sometimes, content does span a few days, but for the most part, I like to finish a piece of content in one sitting. I then hand over the content to my editor to fix anything from grammar, punctuation, to the general flow of the article. The only thing she doesn't edit is my monthly income report.
And one last note to add: in regards to being thoughtful and caring about other people, the best blogging day I ever had was when I wrote a post about a group in Africa- no affiliate marketing-nothing in it financially for me. That post was sent all around Facebook and helped my stats tremendously. I’ve decided to permanently promote the needs of the group as it focuses my giving theme to one area.
And so, I guess my question here would simply be–would a person who follows your blog about TV shows be interested in paying for a TV-related webinar you created? Would a person who follows your blog about vinyl record collecting want to buy an online course from you? Would a person who follows a travel blog you created want to call you up for coaching lessons?
Email is a great way to deliver other forms of content. With Convertkit, I am able to also create free email courses that can automatically be sent out to my subscribers. This makes life easy because all a reader has to do is sign up, and then Convertkit sends out all the information that they need and drips out the content day by day (or whatever timeframe I choose).
Hi! This was hands down one of the most helpful posts I’ve ever read about how to make blogging a realistic career path. I love how honest and open you were in both suggesting the good but reminding me of the bad choices out there, some of which I know I would/have made. I found your blog after hanging my head from another post on yet another site saying to forget about blogging as your source of income. Completely ignoring that advice and seeking out some that matched my determination, I found yours and so glad I did! Thank you again for this awesome post – it’s officially made it into my favorites bar to come back to.
This is fascinating. I´ve been working in illustration for a couple decades now but i always lacked promotion skills over the web i guess. I thought that blogs were dead and gone and facebook and twitter was all that mattered nowadays but now i can see i was wrong to ditch my own personal blog for which i haven´t posted a single thing for five years or so…but even without posting i noticed today that i have around 25.000 visitors and people keep coming back… i definetely need to start paying atention to my blogs…
Thanks Donna for taking the time to write this excellent comment. I agree with you 100%. A blog can give you an income from offline sources and is a great way of diversifying into different areas, but again it also depends on the niche you find yourself in. I always say to people to not be too reliant on one source of traffic or one source of income, because they can vanish pretty quickly.
If you want to be famous or reach a wide audience, you will have to choose something slightly broader and work hard to make the best content for that topic. A subtopic relating to fitness, finance, or relationship advice is likely to reach the most people. Consider specific but broadly applicable topics such as managing money in college, or a marriage counseling blog.
Jeff, first article of yours I’ve read. Excellent stuff! I’m following Michelle as well and am floored at the potential. I’m starting right now to implement all your suggestions. I’ve not yet set up my website email, but hey, one bite at a time, right? I’m looking forward to making a contribution to the interwebs. At this moment, by site is a blank slate, but I have several posts written in Google Docs of which to choose from. Cheers!
Great article. I recently came into blogging. I hadn’t completed what quantity I had learnt from my initial try. currently, with the new diary, I started a few month alone, I’m seeing a rise in traffic on a daily basis that is kind of stunning and really exciting. therefore I even have been reading everywhere the way to legitimize a diary. Your article is superb and in-depth. Many thanks for sharing. I will be able to definitely take on some of your advice. Cheers Jamie!
WordPress also have a variety of plugins that make it easy to put social sharing buttons on your blog posts. Some people like to limit the number of plugins they use on their WordPress blog because it can slow the blog down and it can open your blog up to more attacks, butt a social sharing plugin is one that should have high priority if you do choose to use plugins.
• WordPress.com: Not to be confused with WordPress.org which allows you to create your own website, WordPress.com is a free basic blog hosting service that's easy to use. However, you will have to put up with WordPress ads and branding unless you pay a monthly fee, and you can't put advertisements on your site. There are also limited options for customisation and expansion
Hi Sam! I love your site. We should definitely connect. I’m a school counselor and recently launched a site for parents to address pertinent teen topics. Like you, I struggle with the ultimate service I’d eventually offer on my site, but Ramsay’s idea is a great start. He’s absolutely right that people are looking for fresh content for their sites! Best of luck to you and I hope we can collaborate.