Selling private ads can come in the form of banners, buttons, or links. You can even make money writing sponsored posts where you write about or give a review of an advertiser’s product or service. Another option is to write an underwritten post or series, which is where you can write about any topic, but the advertiser pays for a “Brought to you by” mention in the content.

In-depth tutorials are great for getting links and social shares. However, they can also be a great way to earn money on your blog. There are a number of ways you can make this happen - include affiliate links for the products you use in your tutorial; promote your own products in the tutorial; write a tutorial to promote an advertiser's product (just be clear that it's a sponsored post), etc.
Just make sure that the e-book builds on your blog output—don’t simply rehash what they have already seen! After all, these people are now paying customers and will get upset with old information. Later on, as you become more established and your archived material becomes more extensive, you can poll your readers to learn what topics they’d be interested in learning more about and interested in purchasing.
Write content. I like to write an article from beginning to end with no breaks. It may take me an hour to write an article or I may be at it all day. Sometimes, content does span a few days, but for the most part, I like to finish a piece of content in one sitting. I then hand over the content to my editor to fix anything from grammar, punctuation, to the general flow of the article. The only thing she doesn't edit is my monthly income report.

Allow readers to purchase your own products or donate to your cause through your blog. If you have an online store for selling arts and crafts, or you create T-shirt designs available through a clothing website, provide links to those sites. Including a PayPal button for quick, safe purchases or donations is a common way to monetize creative blogs, or blogs that provide free advice or assistance to those who can't afford it.


So yeah, it sucks. It’s the truth. But sometimes we need to do things that “suck” in order to get us where we want to be (which means being okay with were we are now, but not being content with it). The truth is, though, working part-time helps me pay rent and gives me food and shelter, and allows me to scrape by and focus on what really matters, and that’s working towards my dreams and writing every day I can.
Paying for clicks and traffic on social media or in the search engines can be a great option to market your blog. A lot of the information about blog marketing covers the organic options. While some of these can turn your blog into a popular destination quickly the more likely scenario is that it will take time for you to build communities to promote your blog content.

Understand the difference between total revenue and net income. Most income reports tout total revenue. Net income or profit (what really matters) is often buried in the post. I came across an income report recently with a super impressive number in the title (and Pinterest image). It was total revenue. Not until I read the whole post did I learn this blogger spent well over half their total revenue on Facebook Ads alone. On top of that, they had an extensive list of expenses. By the end of the post I realized I had netted more than they did the previous month.

Google Adsense might be the fastest and easiest way for a beginner to start earning passive income with a blog. The basic idea behind Adsense is that you can display Google Ads on your website and when a visitor clicks on those ads you get a percentage of the ad costs. You've certainly seen ads on other people's websites; you can have these ads appear on your blog or website as well.

Disclosure and quick heads up – I started my first blog on Bluehost and have now partnered with them to get you a big discount rate. If you make a purchase through this or any of the links on this post I’ll earn a small commission at no extra cost to you. I still think a self-hosted WordPress blog is the best way to start a successful blog and build a business!


Oh yeah, I also do all of the above for articles that I write for other blogs. So, if I'm guest posting on a blog, I tend to share it even more than I do my own content. If you guest post on a person's website, you should do the same – the more you share it, the more traffic that person will then get, and the more likely they are to re-share it too.
Jaime, this is an excellent article. I’ve been blogging for fun for over four years, In the last year I’ve branched out and started a self-hosted blog about blogging for fun. I’m at the point think I have enough to offer on that subject and a few others. There are so many steps to get started, I think it overwhelms people, including those of us who are comfortable blogging. There are lots of courses available, but most of them that I’ve tried are pretty general. Do you recommend getting a coach?
Make sure it’s easy to share your content – I love sharing posts on social media, but it gets frustrating when some blogs make it more difficult than it needs to be. You should always make sure it’s easy for readers to share your content. This might mean making your social media icons easy to find, having all of the info input that is needed for sharing (title, link, and your username), and so on. Also, you should make sure that when someone clicks on one of your sharing icons the title isn’t in CAPS (I’ve seen this too many times). No one wants to share a blog post when it sounds like you’re screaming at them.

Thanks for the update, Jon. I’ve been blogging for over 11 years. In that time I’ve seen a LOT of changes. In fact, the number one change is change itself. What used to work (Google Adwords, keyword optimization) is actually a way to lose traffic now. I’ve seen eBooks come and go, as well as video marketing, podcasting, and social media marketing. The secret is they all work, for the right message, and the right person. The hard part is, to find the right message for your brand/personality takes a lot of hard work, a lot of experimentation, and months/years of time. Thanks for laying it on the line. Blogging can be a viable occupation, just don’t quit your day job until you’ve found what works for you.
I have a lot of great ideas, but most of them are just thoughts and theories, and it seems that no one would want to read about, even pay for, ideas in which I am not a complete expert on. My greatest talent, perhaps, is being a prolific writer. Otherwise, I’m more of a Cliff Craven I know a lot about some things, and some about a lot of things. How does THIS make MONEY??
The reason this section is called “Great Content” is because your content really does need to be of a high standard. Everyday millions of blog posts are published on the internet and with so much competition for our limited attention spans you really have to be creating blog posts people are going to want to read and perhaps even share on social media or on their own blogs.
The reason this section is called “Great Content” is because your content really does need to be of a high standard. Everyday millions of blog posts are published on the internet and with so much competition for our limited attention spans you really have to be creating blog posts people are going to want to read and perhaps even share on social media or on their own blogs.
Jon, this is a great article. Thank you. As usual, you are full of useful information. I am new to blogging (just launched in March) and I initially started with the small e-mail list from my business website, which does not have a blog. I started a completely new website after realizing I was on the wrong platform altogether to grow an audience. I learned this thanks to the information you and other professional bloggers provide. You recommend affiliate marketing to monetize a small new blog, which are my exact thoughts for my blog. Do you have an affiliate program? If so I would love to promote your info on my site. Thanks again!

Solid numbers about blogging incomes are hard to come by. For example, in the US, the Bureau of Labor Statistics lump bloggers in the very broad category of “Writers and Authors” which has a median income of $61,240 per year. That’s not an accurate measure since there are vastly different occupations included in that category. Information from small surveys and anecdotal evidence can also be found online, but much of it is outdated or taken from tiny sample sizes.
When anyone asks me about starting a professional money making blog I always recommend them to use self hosted WordPress as it’s the best platform for bloggers. I always recommend to new bloggers to use BlueHost to host their new blogs. You can get BlueHost’s high quality hosting for  $2.95 per month (36 months sign up) Use this link to get a free domain name with your hosting.
really great article, thanks Jon. I particularly like #1 – it’s the mindset shift that we all need to step up and “play” at the level to generate substantial revenue. Reversing the sales funnel is also very smart and makes a lot of sense. It’s easier to make one $3,000 sale than making 300 $10 sale – although putting a $10 product out there is less scary than selling a $3000 service – again, it’s all about the mindset.

Create an online store if appropriate. If you are an arts and crafts blogger, create a shop through etsy or another service for selling your artwork. If you are a writer or illustrator, search for a website that will sell T-shirts with your slogans or drawings on them. Many blog topics are not easily tied to products. You don't need to sell anything to make money, but if it fits your blog, do it.
Thanks for the tips! I just started by blog last month and am deciding the route I want to go for monetizing. I have a few affiliates setup, but I’ve been going back and forth on adsense. I appreciate your opinion against using it, my feelings are similar. I also really like your infographic. Did you create that yourself or pay someone else to? I would be interested in how to go about making something like that. Thanks!!
Hi Sam! I love your site. We should definitely connect. I’m a school counselor and recently launched a site for parents to address pertinent teen topics. Like you, I struggle with the ultimate service I’d eventually offer on my site, but Ramsay’s idea is a great start. He’s absolutely right that people are looking for fresh content for their sites! Best of luck to you and I hope we can collaborate.
×