Email is a great way to deliver other forms of content. With Convertkit, I am able to also create free email courses that can automatically be sent out to my subscribers. This makes life easy because all a reader has to do is sign up, and then Convertkit sends out all the information that they need and drips out the content day by day (or whatever timeframe I choose).
Hi Jamie, the article is very helpful. I have a question though…I searched several niches on Google Trends. they all show between 75 to 100 searches. That makes it difficult for me to choose. I blog about many things within the lifestyle category. Do I really need to pick a niche? My goal is to be a social media influencer. I’m a practising artist though.
Great post Jamie! There’s so many posts about how to make a money blog and your one is by far the best. One thing I want to comment on is initially all people who start a new blog don’t know where to start. They just sign up to different affiliate money making programs thinking that they will become rich quickly. You and me both know that this is not the case. What they don’t know and need to understand is that blogging needs hard work and dedication. To keep on going when after 6 months they are still earning zero. Only after that one can think to be successful online.
Please let me know if there is anything that I have missed in this article or if you still feel a little bit confused. I really like learning about what problems you’re facing and will do my best to help you out if I can. Also, if you know of an effective way to make money in the early days it’d be great if you could share it. Please leave a comment below and let me know.
Understand the difference between total revenue and net income. Most income reports tout total revenue. Net income or profit (what really matters) is often buried in the post. I came across an income report recently with a super impressive number in the title (and Pinterest image). It was total revenue. Not until I read the whole post did I learn this blogger spent well over half their total revenue on Facebook Ads alone. On top of that, they had an extensive list of expenses. By the end of the post I realized I had netted more than they did the previous month.
Thanks for a great post. I have printed it out as I always like to read my inspirational stuff again and again. I am thinking of teaching a creative writing course to senior school kids, because in my country(South Africa) job opportunities are scarce and education expensive. I want to teach young people that you can create your own opportunities through writing and growing to be an expert in a chosen field. This way they will also improve their confidence in approaching opportunities when it do arise and with the right attitude. I am a real estate professional and writes a blog on aspects which I have noticed my clients are ignorant about. My readership has risen through the year and all my sales last year came from readers of my blog. Thanks again for the information you present so well and with a sense of humour. I still cannot afford one of your courses but I read every one and apply all that I learn. Praise be to Your Royal Awesomeness!

Hello Jon, the lessons are detailed and comprehensive. Frankly speaking, I have never read a blog post that carefully like today and I really benefit a lot from it. However, I still have a question regarding to this post, that is, if I am not an expert in any field, what kind of blog (topic for blog) should I start with and how to get enough traffic to my blog? I agree with you that we should not sell ads but should sell our own products or affiliate products via our blog. However, if I cannot teach others something and my blog doesn’t have enough traffic, how can I sell my products or the affiliate products to my readers? Anyhow, I will still focus on your blog and hope I will learn more valuable knowledge through your blog.
Disclosure and quick heads up – I started my first blog on Bluehost and have now partnered with them to get you a big discount rate. If you make a purchase through this or any of the links on this post I’ll earn a small commission at no extra cost to you. I still think a self-hosted WordPress blog is the best way to start a successful blog and build a business!

I want you to have realistic expectations, though. Those results are not the norm. My first month of monetizing my blog I made several thousands of dollars. But that occurred after I had been blogging for eighteen months. But do the math – I’m estimating my business will earn six-figures in ** the second year**. And I’ve never monetized a blog before!
It’s dependent on traffic. Traffic goes up and down and you never know when it is going to do a major dip. Most advertisers pay based on the number of views their ad will get. This turns you into a traffic monster. You start to look for creative ways to get any kind of traffic, no matter if it’s good traffic or not. This can easily lead to your site becoming another junk site that you try to avoid.

Just thinking aloud here – but maybe you could put a guide together to help people choose the best art for their homes? Maybe in time offer a consultancy service – I bet there are some people who would pay someone to choose the art for them? I’ve seen that you are a self-taught artist – able to offer courses/consultancy on helping others learn art?

Hello Jon, the lessons are detailed and comprehensive. Frankly speaking, I have never read a blog post that carefully like today and I really benefit a lot from it. However, I still have a question regarding to this post, that is, if I am not an expert in any field, what kind of blog (topic for blog) should I start with and how to get enough traffic to my blog? I agree with you that we should not sell ads but should sell our own products or affiliate products via our blog. However, if I cannot teach others something and my blog doesn’t have enough traffic, how can I sell my products or the affiliate products to my readers? Anyhow, I will still focus on your blog and hope I will learn more valuable knowledge through your blog.
This article has gotten my mind churning and working in so many new and exciting ways. Thank you for sharing your insights! You deserve all the success you’ve been having on your blog. I can’t wait to start putting these tips into REAL practice (not the “wow-I-feel-so-inspired-for-20-minutes-and-do-nothing kind of practice I so often fall victim to).
Once the course launches, they are ready with their wallets. The course is priced at $100 (probably undercharging here, but it’s your first course and you are nervous) so some of them balk at buying it, but 100 people do end up buying it and you make $10,000 (minus processing fees). That’s the same amount you made from your advertising and you are in control of everything! Even better you don’t have to wait 30-60 days to get paid.

There is a lot of room for new bloggers, and there is plenty of room for growth well into the future. I believe that companies and advertisers are only recently starting to realize the value of online influencers, such as bloggers, which means that the blogging world will continue to grow well into the future and that opportunities for making money from a blog will continue to increase.
At the time of this writing, I’ve been blogging for only 1 1/2 years. And most of that time I spent on my podcast and writing my book – not blogging. And yet one day I realized – hey, I can make money blogging! The last time I published my monthly online income, my blog made $40,560.20.  You can find out more reading my income reports. And I don’t say that to brag, but to show you, you can do it.
Oh, wow! Just…wow! I knew the changes on this site would be phenomenal, but good grief, Jon! I’m nowhere close to where I should be, but this post will be my bookmarked ‘go-to’ when I need to remind myself of the most actionable process I should take as an ‘old newbie’. I know I need help, but this particular post is helping me to wrap my head around what I didn’t understand before. Thanks!
Your newsletter is all yours. Unlike social media sites, your newsletter and email subscribers are all yours, and you have their undivided attention. You don't have to worry about algorithms not displaying your content to readers, and this is because they are your email subscribers. You aren't fighting with anyone else to have them see your content.
And so, I guess my question here would simply be–would a person who follows your blog about TV shows be interested in paying for a TV-related webinar you created? Would a person who follows your blog about vinyl record collecting want to buy an online course from you? Would a person who follows a travel blog you created want to call you up for coaching lessons?
I must say, its a great article and enjoyed a lot. There’s so much good information which can be followed and actioned. I was in similar situation before trying to make money online, but couldn’t quite make it. So started slowly and work on the content and SEO. After 4 months I made $2. After this, I was able to make around $50 a month from the same blog. And recently I sold that blog. It happened with me so guys you can make it happen as well. But, please remember if you are looking for big money quick then it is not for you.
I know many personal finance writers with blogs that track the financial mess they got themselves into. They don't have financial degrees, but they are doing very well for themselves and help many people with their experiences. Many times, readers just want to hear from you, follow a real person's journey, read about how a real person made it through a problem, and so on. This is a great example of why degrees are not always needed.

Even though you have to pay for your own web hosting out of pocket, going this route allows you much more flexibility in terms of site design and usability. And don’t worry, hosting is really inexpensive, especially if you take advantage of our 42% off coupon code with Hostgator (BTOP42). Depending on your hosting plan, it shouldn’t end up costing you more than a few dollars a month.

This year’s BlogHer event, held in New York City, featured successful bloggers including celebs such as Gwyneth Paltrow (founder of the popular Goop.com),  workshops on branding, social media and monetization and a whole lot of networking. BlogHer puts on one heck of a show and if you’re serious about learning more about blogging, I highly recommend you check out some of its upcoming conferences.
These three factors will determine the amount of money you make. Estimating exactly what you will make is pretty difficult, but a high traffic blog on the right topic has the potential to bring in several thousand dollars every month. Of course, many people earn less than this, and some earn even more. In fact, it has been estimated that some top AdSense publishers earn nearly $2 million per year just from AdSense.

IF something like that were to happen I surmise we can reasonably expect some sort of announcement/warning to the approved API partners (and probably even to the general public). I would say it’s almost impossible they’ll push through some sort of update that suppresses auto-pinned content without us knowing (at least a little) ahead of time, thus giving us time to adjust accordingly.
Just be aware that affiliate marketing with the wrong company can damage your brand. For instance, I started my blog w/ Blue Host because of Pat Flynn’s recommendation – which I am sure he was paid for. I am now on day 5 of my site, and e-mail being down, with NO estimate from Blue Host as to when it will be back up. As a consequence, I wouldn’t buy a thing he suggested or endorsed, because of my experience with someone he put his seal of approval on. Blue Host has a HORRIBLE reputation among the community, and I even wonder if anyone would “recommend” them unless they were being paid.

And so, I guess my question here would simply be–would a person who follows your blog about TV shows be interested in paying for a TV-related webinar you created? Would a person who follows your blog about vinyl record collecting want to buy an online course from you? Would a person who follows a travel blog you created want to call you up for coaching lessons?
Just make sure that the e-book builds on your blog output—don’t simply rehash what they have already seen! After all, these people are now paying customers and will get upset with old information. Later on, as you become more established and your archived material becomes more extensive, you can poll your readers to learn what topics they’d be interested in learning more about and interested in purchasing.
Make it easy for readers to browse – If you want more pageviews, you should make it as easy as possible for readers to read your other blog posts. You will want to make it easy for readers to find your blog homepage, categories, tags, search bar, and so on. Also, I recommend including links in every single one of your blog posts, so readers can easily find related topics.
If you aren’t part of an ad network then you are constantly searching for new companies to advertise on your site. This one was always a pain in the ass for me. I wanted to spend time making my site better, but if I ignored selling my ad space then I wouldn’t have money to continue to make my site better. You can join an ad network, but that means you are giving up a percentage of the revenue. Work hard to only get 50% of the money? Bleh.
Narrow down the topics by reflecting on profitability and other goals. In order to make money, you'll need to find a niche that other people haven't filled already, but is still popular enough to attract a significant number of visitors. Also consider other factors, such as money you'd have to spend if your blog focused on reviewing products that you in turn would have to buy.
As you build up your blog, expect to receive multiple sponsored post requests each day. These native ads can be a highly effective way for businesses to reach your audience in a non-threatening way - and they can be a highly effective way for you to make a lot of money. Just make sure the posts are actually interesting and relevant to your audience, and that you fully disclose the sponsored nature of the post.
Your newsletter is all yours. Unlike social media sites, your newsletter and email subscribers are all yours, and you have their undivided attention. You don't have to worry about algorithms not displaying your content to readers, and this is because they are your email subscribers. You aren't fighting with anyone else to have them see your content.

This year’s BlogHer event, held in New York City, featured successful bloggers including celebs such as Gwyneth Paltrow (founder of the popular Goop.com),  workshops on branding, social media and monetization and a whole lot of networking. BlogHer puts on one heck of a show and if you’re serious about learning more about blogging, I highly recommend you check out some of its upcoming conferences.
After reading through this post, I’m punching the air. Makes sense! But the thing is I write short stories, reviews, articles and the like on my blog. I’ve a little more than 500 subscribers and I’ve read every available material on getting traffic and making money. I only wonder how it applies to me since subscription to my blog is trickling in at a very slow rate 🙁 Anyhow, this is another great post from you, keep it up!
Jeff, first article of yours I’ve read. Excellent stuff! I’m following Michelle as well and am floored at the potential. I’m starting right now to implement all your suggestions. I’ve not yet set up my website email, but hey, one bite at a time, right? I’m looking forward to making a contribution to the interwebs. At this moment, by site is a blank slate, but I have several posts written in Google Docs of which to choose from. Cheers!
Think of new article topic ideas. I have a long list of over 100 possible article topics that I keep on my laptop as well as on my phone. I think of the many, many topics that you'll find on Making Sense of Cents through life experiences, reader questions, research and articles that I've come across (like if I see a crazy statistic that I find interesting, I'll then turn it into a long article), and so on.

When anyone asks me about starting a professional money making blog I always recommend them to use self hosted WordPress as it’s the best platform for bloggers. I always recommend to new bloggers to use BlueHost to host their new blogs. You can get BlueHost’s high quality hosting for  $2.95 per month (36 months sign up) Use this link to get a free domain name with your hosting.
Oh, wow! Just…wow! I knew the changes on this site would be phenomenal, but good grief, Jon! I’m nowhere close to where I should be, but this post will be my bookmarked ‘go-to’ when I need to remind myself of the most actionable process I should take as an ‘old newbie’. I know I need help, but this particular post is helping me to wrap my head around what I didn’t understand before. Thanks!
Thank you for sharing such a great post! I am new to blogging and I keep on searching for website like this. One of the hardship I encountered is content for my blog I am not very good at writing so I am planning to hire someone who could provide a very good content. Do you have any recommendation where to hire for someone who could write an article for me?
I always wanted to be a writer, but I was scared at what would happen, what could happen. I didn’t think I could monetize my dream, and my family (in particular my father) were very keen to tell me my dreams were “nice” but not realistic. And honestly, coming from a family filled with naysayers and non-believers, it was hard striking out on my own. But as I realized I needed to do something and break free from this all, it dawned on me that hey, I don’t need to be doing this full-time.
The reason this section is called “Great Content” is because your content really does need to be of a high standard. Everyday millions of blog posts are published on the internet and with so much competition for our limited attention spans you really have to be creating blog posts people are going to want to read and perhaps even share on social media or on their own blogs.
Within a month, I had On Moneymaking off the ground, and within two months, it was getting 2,000 visitors a day and Performancing nominated it for the best business/money blog of the year. A couple of months after that, Brian Clark asked me to become the Associate Editor of Copyblogger, and so I sold On Moneymaking for five figures and went to work at one of the most popular blogs at the world.
My understanding is that you have to subscribe/pay for the business version of Word Press in order to use any of the monetizing functions. I think you should clearly state this in this article at the beginning. I think there is a degree of bait and switch here if people are just signing up for the free subscription and then finding out they have to pay for a subscription to make money. I am ok with that, it just needs to be stated up front everywhere.
Paying for clicks and traffic on social media or in the search engines can be a great option to market your blog. A lot of the information about blog marketing covers the organic options. While some of these can turn your blog into a popular destination quickly the more likely scenario is that it will take time for you to build communities to promote your blog content.
Advertising is easy to start, making it a popular income stream for many bloggers. However, it’s not nearly as lucrative as it once was and it requires a lot of traffic to be truly profitable. Also, it runs the risk of frustrating your readers (ever been on a site only to be assaulted by the ads?) and making your site look cheap and unsophisticated. Therefore, it’s not a top recommendation of mine.
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