This is absolutely fantastic stuff and a real eye opener for business like mine, where we want technology to be our main driver given today’s day and age. I really appreciate the honest insights that you’ve put forward, and we will look forward to always learning more about the business through your posts and will definitely spread the good news.
Note: Even though a self-hosted WordPress blog is sometimes referred to as a “WordPress.org” blog, you are not limited to a .org at the end of your name. You can still use .com, just like I do for AmyLynnAndrews.com.
There are many ways to experiment with growing your blog’s audience that I’ve written in previous blog posts and talked about in podcasts (I’ll share some further reading and listening below) but it is important to enter into all these strategies remembering that you should not just be looking for ‘traffic’ but ‘readers’.
If you’re not sure which content to offer for free and which content to charge for, you might be interested in my Content Tiers & Monetization download. (If you already have access to the Knowtbook or to my Studio, you’ve got it, so don’t purchase it!) In it, I explain how I think through and advise others to organize their content offerings, from free to VIP. It’s a one-time purchase of $5
Though most of my income is generated by helping others 1) get found online and then 2) engage through video, I do use my blog to attract people to me so they can see the services and products I offer.
Think about what you’d ask Google: Most people wouldn’t search for “how I got into running.” They want to know how they can get into running. Make your headlines less about you and more about how others will benefit. For example, “Just Do It: 7 Brilliant Ways to Trick Yourself into Running” or “Never Wear Pants Again: 103 Ways to Make Money at Home.”
Of course, there is still much more to learn about blogging once you have followed this guide. You can continue to read more tips and tricks on my blog or check out some of my other tutorials including my guide on how to create a website and my review of website builders.
These are the topics that will have the attention of your target audience and you will be able to use their popularity to get some attention to yourself by tapping into them and creating content around them.
Be Original. Yes, there are other blogs out there about the same thing you want to write about. Question: So why is your blog different? Answer: Because of you. You are what makes your blog different. It’s about your perspective, your creativity, the value that you add.
I have a blog that uses a wordpress theme, and blue host hosts my domain name. However, I don’t really understand what a platform is and I don’t know what my platform is. I am planning to start a new food blog with a different focus and use wordpress.org (whatever that actually means.) Does wordpress.org help you with setting up and explaining whether or not they are your platform? I am a granny (79 to be exact.) I have a three year old cooking blog that never gets visitors except for family and friends. I would like to do better with my blog, but I don’t even understand the idea of platform. Can you give me some advice as to how to proceed?
This is where the fun starts on your content plan. Seriously, just go nuts and use whatever brainstorming tools you have at your disposal. Write down everything you can think of and then go back and dig even deeper into those subjects. As much as possible, make sure you tie it back to your niche idea because straying too far will diffuse the effectiveness of your targeting.
Excellent article and very true points! I love spending some time on blog and making sure it is organized, as this will make it easier for visitors to follow. Mine is about creative stories and thoughts of mine and includes a store and chat people can spend some time on as well.
Try to think about diversifying your income streams so that you aren’t up the creek should one dry up. The best bet is a strong mailing list that you can use to launch your own products and affiliate promotions.
Hi and thanks for all the info. These are great step by step instructions. I am new to blogging and this is my first attempt. I have my domain name from NameCheap. I just purchased hosting with HostGator. Now, when I go to install WordPress, I am not finding the install you mention in your blog. I already installed one time and followed the free link (which looked completely different from your graphics) but I never saw the bar saying your install is complete and I never got any login credentials. When I checked My Installs, WordPress was listed there. Since I could not find the credentials, I uninstalled it. What am I doing wrong here? I think I need to start over!

These tips are awesome. Your guide for 0 to $100k is great and contains lots of great deals. All these points are pretty important for bloggers to start his journey as a professional blogger. And you are right most of the world thinks bloggers are fools? But we are fools for changing the world.
In order to make money blogging you’re going to need to have a blog. While this is pretty obvious it is also a stumbling block for many PreBloggers who come to the idea of blogging with little or no technical background.
I created this site to give beginners a fast, foolproof guide to starting a blog without having to learn HTML or making expensive mistakes that most people do. 9,500 blogs have already been created using this guide!
I think you may well be right if you are saying that few of us will have the skills required to attract and service a lucrative and large enough market to earn the sort of sums quoted. Nevertheless, may I just say that Jon has freely given us, not only a system but the commercial logic and reasonings behind that system.
The goal of this page is to help you get started the right way. From years of coaching and helping people with their blogs, I’ve found that many people make mistakes when starting a blog, sometimes resulting in them abandoning the project altogether. We don’t want that to happen.
So as we can see from this chart SEMRush thinks that it would cost Everydaycarry.com over $30k per month to get the traffic they are getting for “free” from Google’s organic results. By clicking on the different options we can then see which keywords have the highest search volumes.
To go back to our house metaphor, using a theme is like hiring an interior designer to pull everything together and make all the rooms flow, without actually having to paint the walls or carry the furniture yourself.
Shared hosting is the cheapest and most basic form of hosting available. This kind of hosting stores your website on a server that you share with other customers of the hosting company. And, you share all of the resources – such as bandwidth and disk space – of the server as well.
Jon, this is a great article. Thank you. As usual, you are full of useful information. I am new to blogging (just launched in March) and I initially started with the small e-mail list from my business website, which does not have a blog. I started a completely new website after realizing I was on the wrong platform altogether to grow an audience. I learned this thanks to the information you and other professional bloggers provide. You recommend affiliate marketing to monetize a small new blog, which are my exact thoughts for my blog. Do you have an affiliate program? If so I would love to promote your info on my site. Thanks again!
Great post Jamie! There’s so many posts about how to make a money blog and your one is by far the best. One thing I want to comment on is initially all people who start a new blog don’t know where to start. They just sign up to different affiliate money making programs thinking that they will become rich quickly. You and me both know that this is not the case. What they don’t know and need to understand is that blogging needs hard work and dedication. To keep on going when after 6 months they are still earning zero. Only after that one can think to be successful online.
Have you tried clearing cookies & cache? Your blog is actually up & running already, but your internet provider haven’t updated your settings. See this guide here: http://support.hostgator.com/articles/specialized-help/how-do-i-clear-my-web-browsers-cache
You will also need to decide whether you want to offer personalized support for your course. Some sites offer two tiers of each course: a basic version without support, and a premium version with email support.
I hope this guide has answered any questions you had on how to start a blog, but if any of the steps were unclear to you, you can find a more detailed version of each step by using the menu at the top right of this page (or at the bottom of this page if you’re on a smartphone).
So….why would someone accept me as a guest blogger? I have no blog where I’ve written similar content on my own platform, and because we’re not focusing on Twitter, Facebook and Google+, I have no social proof of any kind.
I have an affiliate question (hopefully you aren’t annoyed at them by now): I want to start a couponing website for a specific niche, that will provide coupons and deals to users at certain stores. What do I do if the store that I really want to promote does not have an affiliate program? Thanks again!