Over the past eight years, I’ve had the good fortune to work with some of the smartest bloggers on the planet. I worked with Brian Clark as he built Copyblogger to a multimillion dollar brand. Neil Patel and Hiten Shah also hired me to help them launch the KISSmetrics blog, eventually creating a multimillion dollar SaaS company.
Changing your theme is the simplest way to customize your blog, but there are lots of of other customizations you can do. Check out my full post on customizing your blog for an in-depth step-by-step guide. You can also watch the video at the end of this guide to see me completely customize a blog from scratch.
I think the most important question you should ask is – before doing anything else – who are these people signing up for my mailing list? What have they’ve accomplished so far and where they’re looking to go? If they’re giving you money by signing up for one of your courses, that goes double.
Great post, thank you! I found this to be very useful. I have just got into the Pay Per Click method and it is a great way of building a passive income. Due to my niche, I have found it difficult to source good affiliate networks, but just today I have revisited the accounts I set up on Link Share and CJ, to my surprise they offer a good range of affiliate programs, many of which cater to my niche blog topic 🙂
I will quibble on one point though, your comment about BBT getting 13,000 subscribers before launching even though you “had nothing but a coming soon page and an invitation to join our email list.” As I recall, you also had a freakin’ awesome video on that page as well that just made people yearn to give you their email address, even without knowing a thing about BBT. So that didn’t hurt, either. ; )
Why not experiment by selling your services as a freelancer or consultant in your area of expertise? A food blogger could create meal plans for busy families, a photographer could take headshots and portraits, and pretty much any blogger can offer to write paid blog posts.
When you click that blue button you’ll be taken to our guide to starting a blog. Once you buy your domain name, we’ll hook you up with our $20 Pro Blogging ebook totally free! This book will help you to start earning money from travel blogging and turn your travel blogging hobby into a career.
I had a blog a couple years ago in a pretty precise niche (female musicians), too precise maybe. I had like 20 readers! Now I’d like to try again with another topic but I’m afraid there’s way too much blogs about it already (hippie lifestyle including health, fashion, decor, beauty, printables, etc). I tried checking stats and keywords but I don’t understand any of the information I’m getting. I’d rather pay someone to do the research for me but I have no money. The other thing is that I’m not an expert in anything. The hippie lifestyle thing is the only topic I can think of that would generate more than two article ideas in my brain! Do you think there are solutions for someone in my situation ?
However, you have to balance placing the ads prominently with the prospect of possibly annoying your readers. We have all visited blogs where it’s difficult to see the content due to the number and size of the ads. This is a delicate balance to achieve and it’s something you will have to experiment with to get the most out of your blog.
From there, I went to work for other big blogs for a few years, helping grow Copyblogger and KISSmetrics into what they are today. Eventually though, I felt the itch to go out on my own again, so I left and started this blog. It now turns a fairly steady $100,000+ a month.
Those are six popular sharing buttons. There are many more. Whichever you choose make sure you limit the number of icons that appear and also make sure the plugin doesn’t slow down your page speed dramatically. If it does you’ll lose readers.
Absolutely not. Yes, there are way more blogs online today than there were 5 years ago when we started, but there were also fewer people reading travel blogs and fewer companies willing to work with us.
Where did you buy your domain? If you bought it somewhere else then you need to point your domain nameservers to HostGator IP. It’s pretty easy process, but you can always get in touch with HostGator customer support and they will help you out.
WP Engine is a superb prospect however you’re looking at $29p/m for their most basic package. This is way out of the reach of most of my readers. This article is aimed at people who are just taking their first baby steps into blogging, and aren’t yet at a level of knowledge or income to justify something that costs over $300 per year. In comparison iPage costs around $72 for 3 years and includes a free domain name in year one.
You are probably using WordPress.com. Please contact WordPress.com support and they will be able to downgrade your package. See our guide on the difference between self hosted WordPress.org vs free WordPress.com blog.
During that time, I started four different blogs, working on them at night and on the weekends. The first three failed. Despite investing hundreds of hours into each one, I made too many mistakes, and I eventually had to shut the blogs down. I didn’t earn a penny from them.
There’s loads of up-sell opportunities from offering training courses and it can easily be scaled if it is mainly self-teaching materials. Not only this, but you can start gathering email addresses from your trainees and start marketing new courses to them.
This might be as simple as injecting your own personal story in to your content, or it might be the development of a more consistent and focused brand that is aimed at a very targeted portion of your niche. Have a look how Nerd Fitness made a fitness blog that is just for geeks as the perfect example.
Bluehost makes it effortless to install WordPress from the control panel in your hosting account. They also include a content delivery network (CDN) to provide faster website loading for people located geographically farther from their servers. And, all websites get a free SSL certificate to reassure your site visitors that their information is secure.
The great thing is that it does take a while to start building traffic. This can sound bad, but the truth is that during this slow time, it gives you time to learn how to improve your SEO, get comfortable blogging and start learning as much as you can.
I’m trying to get going for the minimum cost in the first instance. So, my question; is it possible to have more than one blog (or niche) attached to a single website? I have been advised it will cost around £250 for a basic WordPress site (once you have domain, hosting, theme etc). I have done a lot of work with small businesses as an advisor and specialise in marketing. I’m considering offering online courses and e guides. however, I would also like to blog about my hobbies of walking and motor homing. It’s just where to start!
If I want to share links to my new blog posts out to my real Facebook friends, I can simply become a fan of my own blog page and then share the articles with my friends as I see them in my feed, correct?
Question for you. What’s your opinion on turning off blog comments? I like engaging with readers and bloggers and having a dialogue with them. But I know some bloggers are turning off their comments. I don’t know about this. Some readers may feel you’re turning your back on them. Others may not care at all.
I have a lot of great ideas, but most of them are just thoughts and theories, and it seems that no one would want to read about, even pay for, ideas in which I am not a complete expert on. My greatest talent, perhaps, is being a prolific writer. Otherwise, I’m more of a Cliff Craven I know a lot about some things, and some about a lot of things. How does THIS make MONEY??
A blog is not a blog without content so once you’ve set your blog up you need to focus your attention upon creating useful content. What you choose to create will depend a little on the topic that you choose to write about (on that note, most successful bloggers have some focus to their blogging whether that be a niche or a demographic that they write for).
Blogs. Blogs are pieces of web content that are updated frequently and allow for reader engagement in the form of blog comments and social media shares, likes, and follows. It is the aspect of being able to discuss the content being viewed by readers that really set blogs apart from traditional websites.
I am a newbie, which explains why I am here. Do you think it is a good idea to start with a blogger host using the free domain they offer before purchasing a domain of your own to ensure you have what it takes to gain a decent following and that you are up for the task of maintaining a good blog?
Totally, irrevocably sold on long content! It’s taking a long time to learn everything, I still don’t know what product to offer as I’m bad at getting specific – but my traffic and subscribers are growing. One more step to take along the road.
Thanks for breaking this down nice and easy. A face book fan page is an absolute MUST for anyone who is looking to build a brand for them self or a product. Love the layout of your blog as well, very clean and professional looking. Best of luck in everything you set out to achieve!
Great information all in one place. I am new to blogging and having a blast. Deciding on a niche was a bitch. I am interested in so many things that I had to follow all of them until I found my groove. It’s a big problem not settling in one niche. At the moment I am in two niches and celebrating the focus.
Thank you for the post. It is very informative and exciting to gather more and more new ideas. Your screen shots are perfect tools to take over the business to a great extent. It is the way of easy understanding. I just followed the steps, and I successfully installed WordPress. And this shows your great analysis and effort.

There was a story on the news here just yesterday about a lady who has breast cancer started a blog to document the process and how much it had caught on and helped people. I think if it’s personal, but at the same time medically accurate and helpful, it could be of great use to people.
I make money on blogging via adsense and affiliate schemes. I’ve had a blog for almost a year now and still its earning! It’s important to choose the right niche. I update the content everyday, which helps generate long tail keyword traffic from Google.