You also need to have the software to build your blog. In this guide I will be showing you how to build a blog using the WordPress blogging software, because it is the most popular, customizable, and easiest to use.
This guide to making a money making blog is completely free. I don’t want anything for it – just for you to take action and do it, so many of my friends would love to do it but give up too soon, often when their big breakthrough might only be a few weeks away.
Think about what you’d ask Google: Most people wouldn’t search for “how I got into running.” They want to know how they can get into running. Make your headlines less about you and more about how others will benefit. For example, “Just Do It: 7 Brilliant Ways to Trick Yourself into Running” or “Never Wear Pants Again: 103 Ways to Make Money at Home.”

Jon Morrow is the gold standard in this arena, and this post encapsulates that. He consulted with me at the launch of my blog, and these 20 principles feel like evolutions of that great advice. My numbers are nowhere near his (frankly, my subscriber list seems fixed lately), but my experience validates the core of what’s here: it’s all about consulting, leading to products (in my case, a bit of the other way around, via a book that arose from my website/blog). If you can afford Jon (I can’t), go for it… provided you truly are an “expert” in a given field, one that other people will pay to listen to. If you can’t, or aren’t (at least yet), just read everything he’s written, here and elsewhere.
PS: my answer to this question is always… “the better question is… how can my blog help me build a profitable business?” Most of the profits from blogging are not made on your blog, but that’s okay. I don’t believe blogging about making money per se, but about branding yourself and positioning yourself within your niche market as an authority and leader. Once that is established, there are so many ways to move people into your money making enterprises. Email marketing, as you pointed out, is one of the best ways to do this. Sending people to your membership sites, services, info products and coaching programs are all great things to route people into as well.
It’s the best way to get your blog off the ground as quickly, easily and cheaply as possible — using WordPress.com means you don’t actually have to worry about buying a domain or hosting — they’ll take care of it for you.
A .com domain extension is the most preferred, but .net or .org work as well. It is also important to note that for the purposes of a blog domain you cannot have any spaces between words. So “Blogging with Scott” becomes bloggingwithscott.com
First of all the guide very easy and I started my blog using this guide only. But I have a doubt. I started blog using WordPress with a free account and now I want to upgrade my account so that I can use plugins for optimizing my site to get more traffic and after that monetize my site. So the doubt I have is what is the difference between a HostGator plan and a WordPress plan that I can buy directly on the WordPress website.
When you have found the theme that you like, simply bring your mouse on it, and it will show the Install button. Click on it and wait for the theme to be installed. After that, the install button will be replaced with an Activate button. You need to click on it to Activate the theme.
Wix is a hosted platform to build websites. It offers an easy way for small businesses to build a website using drag and drop tools. You can also add a blog to your website by adding the Wix Blog app.
It’s my responsibility. If people are ever going to respect blogging as a legitimate business model, those of us who are successful have to speak up and share what we’ve learned. None of us works in a vacuum. The only way we can advance our field as a whole is to collectively share what we’ve learned.
Hi, i’m stuck on this part. I already installed wordpress however when i go to myblog.com//wp-admin, an error says “Please configure your name servers. You’re seeing this page because your domain is setup with the default name servers: ns1.hostgator.com and ns2.hostgator.com.”
Also, I’m skipping a lot of other important topics like price testing, competition, economics, and lots of other variables that affect how to make money blogging, but in my opinion, none of those things are even worth considering until you know the answer to this one simple question:
Companies will often look to sponsor influential blogs within their niche. This usually includes having the brand mentioned within the header/sidebar of your website or even having cross-branding across the whole blog.
Amazing article. I’d like to stress so much on funnel building. You can collect all the emails in the world, however if you do not have a tested system, all those emails will go to waste. Value is so much more important than just selling. If your audience feels they are getting something in return, be sure they will take that next step to buy a product or service from you because they know you and trust your advice…
When I was at Copyblogger, we ran a little experiment. Normally, we refused to sell any ads on the site, but just as a test, we decided to put three ad spots in the right sidebar. The site looked like this:
I would like to create a tech blog but also would like to be able to develop web apps and tools for the users at the same time, to show case my project and skills, so along with the blog I would need to run code and have access to database. Any host option ?
You’ve seen a sales funnel, right? A company entices you with a freebie, then they offer you something cheap but irresistible, and then they gradually sweet talk you into buying more and more expensive stuff. It’s a tried and true marketing tactic, and you should absolutely build a sales funnel for your blog.
Thank you for the tips. I started my blog in December and I’ve been going back and forth on whether or not I want a facebook page for it. I have a bad taste in my mouth from facebook because I had a personal page and I absolutely hated it. Also, I have twitter, instagram, pinterest, and google plus so I’m not sure how much more social media time I have to spend on yet another site.
So one thing I wanted to tell you about blogging this year is that you really want to start thinking about blogging in the next year. That means planning, researching and developing ideas now instead of later.
Thank you for all this information! Is a cooking blog a good subject for a profitable blog or is it better to go write about general subject like relationship for example. In that case what would be the way to have affiliation? Also is there a way to target a specific country? Is English the language to use preferably or French is good aswell?
Every time you send an email to your list you can offer them products/services or just get them to your visit your blog again where you can make money from ads (discussed below). This is exactly what big companies like Groupon do with their mailing lists. They send out offers on a daily or weekly basis
Alrighty. Just started a new blog this week and this post is SO valuable. My first goal is growing my list to 1,000, but you’ve got me thinking about viable products and a webinar. Thanks for sharing your expertise and experience!
Over the years blogging has become more and more scientific. Big companies have realized the value of blogs and other social networking sites and have been investing money to make sure they are get a good return on their spend.
Really excellent article. One suggestion or caution with Godaddy though…Godaddy has a product called WordPress Hosting. I signed up for it, and all was fine until I installed a plugin which had a special requirement that needed to be set up by the webhost. (something in the server side settings). I called Godaddy and they advised they can’t make those changes. Only on their individual hosting plans would that have been possible. This is a rare event, but worth keeping in mind. When you go for your own hosting you have more flexibility.
For example, if your site is about golf, your readers are likely to have a healthy income. Because of this, there are a good number of advertisers that want to get their ads in front of your readers, and they are likely to pay a good amount per click to do this.
You can begin accepting donations in a few different ways. You could add a Paypal donate button or a Stripe donate button to your website. Or for a more professional look and advanced features like email marketing integration, you could use WPForms to create a donation form on your WordPress site.
Most free services have only basic features. This might not be a problem at first, but as you grow, you will almost certainly feel the pinch. Expandability and flexibility are key, both of which are limited with free blogging services.
There’s more to it than that but this is another great place to start with monetising your blog as affiliate programs are easy to sign up for and if you have an engaged audience you will find they follow the recommendations that you make on products.
You’ll also notice that some hosting companies have WordPress hosting. These plans typically run on shared servers but can also be offered as cloud and VPS-based hosting. WordPress hosting is optimized for running the platform and will give you the most seamless WordPress experience.
I agree with all of your points. I especially need to focus on visual art sides of my blogging. I use images here and there but I need to integrate them better into the blog. I also need to start taking them myself as I have a several thousand dollar Nikon SLR sitting around not being used. Thanks for writing this for us.
You automatically syndicate your content so people can read it in their mailboxes, feed reader, or on their mobile devices. It’s always helpful to enable RSS so your readers don’t have to bookmark your site, they can read your content offline, and it makes it easier to share your content on social media.
This is where readers pay a regular recurring amount (usually on a monthly or annual basis) for access to either premium content, a community area, some kind of service, tools, coaching (or some combination of these things).
It’s taken me this long to reply…but I figure saying THANK YOU late is better than not saying it all. I’m going to look at parenting…though I am far from a perfect parent. (Self-improvement? That’s why I’m HERE.) Anyhow…thank you for the direction. (And I joined SBO. More than I bargained for that’s for sure!) Peace.
It looks like you’re sharing links from your personal profile instead of your fan page. When you want to post something to the fan page, just visit the fan page URL in your browser and post from it directly. You can also set up a service like dlvr.it that will post to your Facebook fan page automatically when you have a new blog post.
Allen… you can embed links within your blog articles which lead to further information about the topic you are writing about.. If you have an affiliate program, a book on Amazon or whatever you can then earn while still enjoying your passion of writing.
This is the top part of your Dashboard, where you can decide on what type of post to create. The beauty of this is that Tumblr has pre-made layouts for different types of post, and embedded flash players for audio and video.
On this screen, you will see optional extras that you can purchase. It’s entirely up to you whether or not you purchase these, but we generally don’t recommend purchasing them right away. You can always add them later on, if you decide that you need them.
You’ll have 24/7 access to a professional support team and unlimited storage. The downside is you won’t have the huge range of plugin, widget and design options as with WordPress, since many of those are community-designed and maintained.
Once you setup your account on AdSense you will be given a code to add to your blog. This code will automatically display advertisements on your blog from companies who are part of Google’s advertising network. You may see ads from small companies related to your topic, or you may see ads from large companies that are completely unrelated to your topic.
And that’s it! I’m more than confident that your initial blog set up should now be finished and ready to go, and all that should have been really damn easy (unlike my first time, lucky you!). If you are having any problems installing WordPress on iPage then this guide may help.
Though most of my income is generated by helping others 1) get found online and then 2) engage through video, I do use my blog to attract people to me so they can see the services and products I offer.
I have closed my first blog (frankly I’m failed in blogging) and started new blog two years back, its going fine now but my income depends on ads, I just want to skip from this and planning to implement affiliate and building my own product. This post gives a clear idea about I’m travelling on right path.
Pique the reader’s interest: Create a “curiosity gap” so your reader wants to click through and read the full post. Instead of writing a post called “My Day at the Zoo,” write “How My Visit to the Zoo Changed My Life.”