Blogs can be short story collections, recipe hubs, role-playing games, or records of UFO sightings. They can help businesses advertise, educate customers, inform shareholders, or inspire community interactions.
Really excellent article. One suggestion or caution with Godaddy though…Godaddy has a product called WordPress Hosting. I signed up for it, and all was fine until I installed a plugin which had a special requirement that needed to be set up by the webhost. (something in the server side settings). I called Godaddy and they advised they can’t make those changes. Only on their individual hosting plans would that have been possible. This is a rare event, but worth keeping in mind. When you go for your own hosting you have more flexibility.
When I was at Copyblogger, we ran a little experiment. Normally, we refused to sell any ads on the site, but just as a test, we decided to put three ad spots in the right sidebar. The site looked like this:

Note: Even though a self-hosted WordPress blog is sometimes referred to as a “WordPress.org” blog, you are not limited to a .org at the end of your name. You can still use .com, just like I do for AmyLynnAndrews.com.
Very useful, applicable and dare I say inspiring post, Jon! I feel I’m ready to systematically implement all of your solutions (and similar ones offered by others) but I often wonder if I would have more success starting a new blog from scratch, than trying to up the ante with my existing blog. It would be nice to have time for both! Great post though, I will be bookmarking (and sharing, cuz you asked) this one.
My other point is to say, don’t blog for $10 a post. There are living-wage blogging jobs out there. Anywhere a company or publication needs to talk to a specialized audience, there’s an opportunity. Blogging really can pay the bills.
If you want to get fancy or you have a team of people working for you, list different email addresses for different reasons, like advertising requests, media inquiries or clients who want to hire you.
That’s one hell of a promise. Just to put a dollar value on it, you could probably sell a blog with 10,000 subscribers for at least $100,000 in most markets. So, I was essentially promising them $100,000 of value in exchange for only $10,000.
Thank you so much for all the extremely helpful information. I’ve set up my site through HostGator and installed WordPress. I’ve tried our a free themes, one of which already broke my blog but it is good now.
Sitting still for long periods of time is a lot worse for your health than first thought. In fact, researchers are now showing that sitting still can lead to early death as well as a whole host of bad diseases.
But probably the easiest way to find professional design services is to take advantage of the services offered by your web host. If you choose a large host like Bluehost, GoDaddy, HostGator, and InMotion, you pay for a one-time use of their in-house design services.
This is all great information from someone who has had connections and still has connections for year. If you never worked at copyblogger you’d have a real job. In other words…you got lucky and the other 1988098804880979 million bloggers out there won’t have your right place right time luck and therefore won’t have your connections and therefore won’t make this kind of money. Your bragging is embarrassing and shameful!
Initially, we placed ads for our own products in each of the three spots, and we tracked all the sales resulting from someone clicking on the ad. I don’t remember the precise numbers, but we had something like $50,000 in product sales over 30 days. Not too shabby.
Hi Andrea great information very helpful best that I can find. I was wondering if you can help me I am trying to use a plugin for facebook and my wordpress.org to feed my posts from my blog to my facebook page and they keep telling me I need to be a developer. So I signed up to be a developer and it’s so confusing is there any way around this developer thing. I still can’t figure it out I just want my blogs to feed into my facebook page.
You can then customize your theme using the customizer. The extent to which you can customize your website will depend on the theme you selected. Change between themes easily just by activating a new theme. All of your website content will appear in the new theme.
Growing a big mailing list will allow you to build traffic to new blog posts as well as promote any products or affiliates that you think will be useful to your readers. In that way, it is a very powerful way to make money.
In theory, you can do that. But later you’d need to migrate/transfer your content from WordPress to HostGator and this can be pretty painful for someone who is not tech savvy. You could also upgrade directly from WordPress, but it’s 4x times more costly than using a hosting provider.
Wow, what an amazing story! I felt like that for a long time until I decided to do something about it recently. I am really small right now and so far I have zero subscribers. Yet that only means there is work to do! I am definitely checking your blog or website, too. Thanks!
Offering a service is an excellent way to make money quickly because startup costs are low, little to no inventory is required and you get paid for a skill you already have. The downside is, it’s not scalable.
I am just confused about one thing I have been trying to link my blog post which is with wordpresss. Org with my facebook page and it keeps telling me I need to be a developer and then I need to set up an app. I am really confused. I hope you can help.
I want to start a blog, but I can’t pay for a domain, so I thought I would use tumblr. Now I love tumblr, but I don’t think that is the best option for a blog cause the url will be myblog.tumblr.com and it just dosen’t look strong enough. So any suggestions?
Great article. I agree with you mainly on the ideas that SEO is changing but not really. I love the analogy with the car as well. Also the fact that you have a personal goal at the end of the list I hope will encourage all your readers to choose one for their own as well.
Hi Karen ,You’ve provided guide to start blogging that helped me in setting up my blog.This guide really proved usefull for me.I’ve been looking for creating blog for me but did’t get good guide .But finally i’m ready with blog that is online now. Thanks here for helping me 🙂
Nice guide for making money via blogging. Mostly people use adsense and affiliate networks but sponsored posts are good option too and as you said above declare them as a sponsored post so that everything goes well, i like that part that is good for users and search engines also like that you do advertising but mention it.
Indirect Income – later on in my blogging journey opportunity has come for ‘indirect’ income streams. As my blogs and profile grew as a result of my blogging I was able to sell my services as a speaker and consultant and was offered the opportunity to author a book with the publisher Wiley. Later I was able to start an event for bloggers which also made money. None of this income came directly from the blog – but rather it came ‘because’ of my blog.
Don’t get me wrong I have made many mistakes along the way but once I knew what I was doing it became a lot easier and more enjoyable. Many of my friends have emailed me or called me to find out more about “What Jamie Does”, but it can be a little hard to sink in at first as to how you can actually make a real income from running a successful blog(s). Therefore I have decided to create this guide for my friends, family, email subscribers and anyone else who wants to start doing “What Jamie Does”.
A question on combining a business webpage with a blog: I have a hosted wordpress website for my consulting business and I use one of the tabs for my blog related to the focus of the consulting. Do you think it’s best to combine the site like I do now – or start a separate site just for the blog?
I LOVE this post and have shared it as far and wide as I can. I must admit, having recently started writing for the HuffPost, I’ve felt guilty for hardly posting anything on my own blog (just don’t have the time to do both) so your post has made me feel much better for prioritising the guest posting.
How we keep the lights on: While we teach you how to start your blog, some of the services we recommend pay us a “referral fee” if you buy their service. This doesn’t cost you a penny – in fact, you will save money with some special deals we’ve negotiated.
Blogging can be a great source of income. The only regret we have about starting this travel blog is not doing it earlier. We love the job. We love sharing our travel experiences and knowledge with hundreds of thousands of people around the world.
My love affair with the blogosphere started years ago.  I was deeply in love in the beginning, but like all great infatuations, things cooled down over time.  My brilliant post ideas did not come as fast and furious.  I was faced with the challenge of figuring out how to continue to discuss topics that mattered to me, while still capturing my readers’ interest.