Affiliate marketing is a kind of performance-based marketing. With this form of marketing, business owners reward affiliates for each customer brought to the company through the affiliate’s independent advertising endeavors. There are four key players in affiliate marketing:
As I write this, it just so happens that I’m in the initial stages of starting a new blog (more details to be announced soon). It’s in a completely different space where I have no products, so I’ve been pondering the best way to monetize it, and here’s what I think…
Just be aware that affiliate marketing with the wrong company can damage your brand. For instance, I started my blog w/ Blue Host because of Pat Flynn’s recommendation – which I am sure he was paid for. I am now on day 5 of my site, and e-mail being down, with NO estimate from Blue Host as to when it will be back up. As a consequence, I wouldn’t buy a thing he suggested or endorsed, because of my experience with someone he put his seal of approval on. Blue Host has a HORRIBLE reputation among the community, and I even wonder if anyone would “recommend” them unless they were being paid.
Find a community. Blogging at its heart is interactive. You write a blog post and people comment on it. This is a great way to connect with people who are interested in the same things as you are. Blogging allows you to teach these people based on your experience, and it gives you the opportunity to learn from your readers as well.
How much time do you have to blog? You may want to start off with 2 – 3 articles per week. You just don’t want to do too much and become overwhelmed by the amount you are doing. As for length of post, 500+ words since you don’t want your blog to appear to be spammy. In fact you want to create value.
Don’t stop recording. Finally, once the questions are over, say “Great, that’s the end of the interview” but don’t turn the camera off just yet! Why? Because 9 times out of 10 the conversation will continue. This is a real professional’s tip, it’s so powerful! With all the “pressure” of the interview gone, your subject will usually breathe a sigh of relief and talk more freely. You’ll often get some of the best material of all when your interviewee thinks the camera’s switched off! (Obviously, make sure they’re okay with the footage you tricked them into giving you!)
Now, once you and I have taken advantage of that info. (and I am still in the process of launching) then we will be in a better position to either thank Jon or criticise him. Of course, timing is almost everything but with the amount of free flowing, easy to read, writing that Jon provides, which is the hallmark of all good communications, plus incorporating such useful content, then I like to think that if we could follow that example then eventually we (yes, you and I, Bill) would be rewarded with fans and finance.
Great post, Ramsay. 🙂 I agree with all of your points. I especially need to focus on visual art sides of my blogging. I use images here and there but I need to integrate them better into the blog. I also need to start taking them myself as I have a several thousand dollar Nikon SLR sitting around not being used. Thanks for writing this for us.
Your most loyal readers are huge fans, and may be willing to pay to read more of your work. You can create a members-only area for them to share more in-depth blog posts, downloads, videos, audio content, and more.
In 2018 we plan to extend Inn8ly, a product we’re developing, into the blogging space. We have deep expertise building custom websites on the WordPress CMS but honestly we aren’t that expert in blogging so we’ve been and will be following what you are sharing with some interest.
It allows you to quickly insert links into posts, create branded links, auto-replace keywords into links, and even see how each link is performing on your site. You can see our guide on how to add affiliate links in WordPress with ThirstyAffiliates for more info.
No, copy pasting will help you in no way. Avoid copy pasting at all costs because it seems like it is your content when all you do is copy paste, and if you want to refer to some other blog post, copy paste the content and give them proper credit by adding their blog post link in the end. 🙂 Good luck!
You can use your own domain name on a platform such as Tumblr for free but as you are on their platform you will be restricted to the types of content you can produce, the types of advertisements you can host and it is difficult to move to a self hosted WordPress environment later down the line.
The most hardcore, but lucrative, step in the make-money-as-a-blogger world, is creating your own ebook, course or other product — and it will likely yield the best financial results, especially if you don’t have a massive audience yet.
Instead of a job board, you could create an event calendar where you charge people to advertise their events. This also works well if you already have an established audience, because businesses will be willing to pay to reach your audience.
When I first made a blog, I used Tumblr then blogger and now WordPress. For those who want to start their own blog or website but no budget they may use some free platforms like Blogger and Tumblr. You can migrate then once you have budget to WordPress. Love the article about on how to start blogging!
Thank you so much for all the extremely helpful information. I’ve set up my site through HostGator and installed WordPress. I’ve tried our a free themes, one of which already broke my blog but it is good now.

My response: you’re 98% right. Unless you’re selling exclusively to multimillionaires, the vast majority of your customer base won’t be able to afford premium products, but what’s interesting is it doesn’t matter. Often, you can make more money selling to the 2% than you can to the entire 98% combined.
I’m the same, I’ve never paid for links and concentrate on on site SEO and although it takes more time it is now really paying off. I’ve now got over 50 number one positions in Google and my traffic has doubled in the last year.
Some bloggers publish their own income reports, but again, it’s difficult to draw general conclusions since each blogger’s circumstance is unique. Many bloggers have stopped sharing income reports, such as Pinch of Yum, but one of the more well-known bloggers who continues to share his is Pat Flynn from Smart Passive Income.
That said, don’t feel like every post needs to be an essay. Online readers generally scan content, so as long as you’re formatting your posts so they’re easy to read, write as much or as little as you like.
One downside of dropshipping is that you have to find a good supplier, which can be a challenge, and sometimes you have to place a large order up front. This can make it difficult to get started without investing a lot of money.
I am going to New Zealand and Australia for two months in a couple of weeks and want to make a travel blog for friends and family in uk and other places. It will have photos, videos (a lot!) and text. It won’t be commercial, I’m not selling anything and will only do it whilst I am away and maybe for a little while when I return.
The other major difference is Squarespace isn’t free. It has a number of different packages, but you should expect to spend just under $100 per year for their cheapest plan, which is probably all you need if you’re just getting started.
With dropshipping, you create the store, manage the website, and customer service. But a dropshipping service will take your orders and ship them out to your customers. They’re an invisible third party that your customers don’t even know about.
That’s one hell of a promise. Just to put a dollar value on it, you could probably sell a blog with 10,000 subscribers for at least $100,000 in most markets. So, I was essentially promising them $100,000 of value in exchange for only $10,000.
I have a blog that uses a wordpress theme, and blue host hosts my domain name. However, I don’t really understand what a platform is and I don’t know what my platform is. I am planning to start a new food blog with a different focus and use wordpress.org (whatever that actually means.) Does wordpress.org help you with setting up and explaining whether or not they are your platform? I am a granny (79 to be exact.) I have a three year old cooking blog that never gets visitors except for family and friends. I would like to do better with my blog, but I don’t even understand the idea of platform. Can you give me some advice as to how to proceed?