Picture. Put a picture of yourself on your blog. People identify with other people. If two goofy guys from Ohio aren’t too afraid to put their pictures on their site, then you have nothing to worry about.
I agree with your statement “Often times, you can make more money selling to the 2% than you can to the entire 98% combined.” and your following example about selling a $10,000 mentoring program for aspiring writers.
Great information Ramsay! This is just what I was looking for. I wanted to start blogging as a way to create supplemental income in the future, as well as provide personal finance advice to young people like me. These are things like how I’ve made money in the stock and housing market in my 20’s.
You will need an email marketing service to get started. By far the easiest and most reliable that I have found is Constant Contact, which offers a free trial of their services for new bloggers. I have put together a complete step-by-step tutorial on how to use Constant Contact with your blog.

You are man of kind. I do blogging since 7 years ago. I didn’t earn much like others. The reason behind i didn’t gave readers value. I pushed them to click my advertising. That’s silly. But, now, i understand that readers need something useful for their life. I called it human to human approach. Not human to machine, like the way i did. E Since months ago, i read your blog everyday. Just like a breakfast at Tiffany.
I think the most important question you should ask is – before doing anything else – who are these people signing up for my mailing list? What have they’ve accomplished so far and where they’re looking to go? If they’re giving you money by signing up for one of your courses, that goes double.
I know this is a lot of information and I hope it doesn’t overwhelm you! Basically, there are a LOT of ways to earn money from your blog, if that’s something you want to do. Be creative and think of new ways to build on what you’re already doing or interested in. If you have any questions, feel free to leave them in the comments! 🙂 Do you earn money from your blog? What have been your best strategies?
Web hosting – This will be the home of your blog address and content that’s on the blog. Without web hosting, you’ll be unable to use your domain. Think of it as a computer hard drive that stores all your content on your blog (images, blog posts and so on). The cost of web hosting is usually somewhere between $2-5 per month.
NOTE: The Minimalists’ blog is hosted by Bluehost. For only $2.95 a month, Bluehost can help you set up and host your blog. Because The Minimalists are a Bluehost affiliate partner, our readers can use this link to receive a 50% discount off the monthly price and a free domain.
Know what you want. When you’re interviewing somebody for your site, always enter the interview knowing what story you want them to tell. Have a Skype chat or email exchange with them, before they’re in front of a camera. Do your due diligence: ask what they’re working on, and what interesting opinions they have, and agree in advance what you’ll ask them. During the interview is NOT when you should be deciding what questions to ask.
I want to start a blog, but I can’t pay for a domain, so I thought I would use tumblr. Now I love tumblr, but I don’t think that is the best option for a blog cause the url will be myblog.tumblr.com and it just dosen’t look strong enough. So any suggestions?
Unless you have a very specific design in mind for your blog, I suggest you use one of these themes to start with. For our example, let’s use the “Twenty Twelve” theme. In order to activate the theme on your blog, hover over the theme and click the “Activate” button. That’s it! You have changed the entire design of your blog with just one click!
As a plugin developer, there are many ways you can distribute your plugins. Anyone can submit a free plugin to the WordPress.org plugin directory, as long as they follow the WordPress plugin guidelines. This is a great way to gain experience and build a reputation for yourself as a WordPress plugin developer.
I’m impressed about the depth of insight you seem to command in this area. It is true there are lots of sites that means opposite of what they say or write but yours is different. Keep on doing a good job out there.
Thank You so much Ramsay. I started blogging last year on GoDaddy and after six months of issues, I moved to Blue Host after reading one you your blogs. When I moved over my entire site was lost and all my blogs were officially gone with the wind.
So while the world might not need another daily fashion blog, you can set your fashion blog apart by focusing on capsule wardrobes, refashioning clothes you have in your closet or limiting yourself to clothes you buy on consignment.
Vision. The reason our site design looks good is because we have a great host, we have a great theme, and most important, we had a vision of how we wanted our blog to look. Once we had the vision, we worked hard to make that vision a reality. (Note: neither of us had any design experience prior to starting a blog.) It’s hard to create a beautiful blog if you don’t know what you want it to look like.
The way I do it is I find all the big players in my niche and put their URL into SEMrush to see what they rank for and what content does best for them in terms of traffic and keyword rankings. This will then give me some ideas on content and how to enter that niche and try to gain some of that traffic.
I recommend Bluehost for all new bloggers (get a Blog Tyrant special discount rate of $2.75 per month). It’s where I first got started as a blogger and is the chosen host for millions of bloggers around the world.
For instance, I somewhat lack at points 3 (I still haven’t given the mailing list the attention is deserves), 7 (I’m bad at networking and telling people “Hey! I’ve linked to you,” usually), 11 (praying for my health *sobs*), 13 (this is something I’ve myself figured out in the long term. I need to stand out).
My response: you’re 98% right. Unless you’re selling exclusively to multimillionaires, the vast majority of your customer base won’t be able to afford premium products, but what’s interesting is it doesn’t matter. Often, you can make more money selling to the 2% than you can to the entire 98% combined.
I will quibble on one point though, your comment about BBT getting 13,000 subscribers before launching even though you “had nothing but a coming soon page and an invitation to join our email list.” As I recall, you also had a freakin’ awesome video on that page as well that just made people yearn to give you their email address, even without knowing a thing about BBT. So that didn’t hurt, either. ; )
Having a large number of visitors to your blog means that advertisers will pay to have their ads shown to your readers. The easiest way to blog for money is to get paid for showing advertisements on your blog by joining Google’s AdSense program at http://www.google.com/adsense
As a result of its increasing complexity, the affiliate marketing world has evolved to include a subset of players which includes specialized third party vendors, affiliate management agencies, and super-affiliates.
This is a really interesting post Jon. What you’ve listed here are the “tools of the trade” so to speak. Every type of business has a list of things specific to that business that must happen in order for their to be income produced. If that list isn’t followed, then you have a hobby, not a business.
Ebooks are an obvious choice for creating digital products. They are relatively simple to write and produce. If you’ve been blogging for a while, then you can collect some of your old blog posts and turn them into chapters of a book.
I would like an response anyone, preferably from the author. I used to write a Blog and would like to start again. My previous Blog was hosted by WordPress. I was paying about 29.00 dollars a year for many years, but all of a sudden it jumped to about 150.00 a year. I tried contacting WordPress about this unexplained huge increase, but they chose not to respond. Since you recommend using WordPress, how can you assure me they will honour their promises, and when they don’t, what can I do?
There is a site named Helping Neighbor where you can register to become a Helper, setup your email alerts for the types of jobs you can complete in the areas you prefer so that you can receive paying project requests. Check them out at https://helpingneighbor.com/how-it-works/
Blogs. Blogs are pieces of web content that are updated frequently and allow for reader engagement in the form of blog comments and social media shares, likes, and follows. It is the aspect of being able to discuss the content being viewed by readers that really set blogs apart from traditional websites.
Jon, you just rock! I agree that you should be called “his Royal Awesomeness” :). This is the greatest post I ever read about blogging and monetizing a blog. I know some bloggers who are able to make a living 20-30k per year with their blogs but it took them years to build a following and thousands of posts too…
Oh, wow! Just…wow! I knew the changes on this site would be phenomenal, but good grief, Jon! I’m nowhere close to where I should be, but this post will be my bookmarked ‘go-to’ when I need to remind myself of the most actionable process I should take as an ‘old newbie’. I know I need help, but this particular post is helping me to wrap my head around what I didn’t understand before. Thanks!