My name is Scott Chow, and I am going to be your guide on this journey to building a successful blog. I have been building blogs and websites since 2002. In that time I have launched several of my own blogs, and helped hundreds of others do the same.
The point is, most people are afraid to charge more than $200 for a class, believing that’s all people can afford, but it’s just not true. Every market has customers who are and willing to pay for a premium experience. Give them one.
I created my first blog in 2004 with zero computer experience. It took me forever because I had to google my way through. This how-to guide contains what I learned and is for those who want step-by-step instructions in an easy and simple format. 
This is where readers pay a regular recurring amount (usually on a monthly or annual basis) for access to either premium content, a community area, some kind of service, tools, coaching (or some combination of these things).
My response: you’re 98% right. Unless you’re selling exclusively to multimillionaires, the vast majority of your customer base won’t be able to afford premium products, but what’s interesting is it doesn’t matter. Often, you can make more money selling to the 2% than you can to the entire 98% combined.
This direct connection to the reader is one of the main benefits of starting a blog. This connection allows you to interact and share ideas with other like-minded people. It also allows you to build trust with your readers. Having the trust and loyalty of your readers also opens up the door to making money from your blog, which is something I discuss later in this guide.
This is another one of those tips that have been around for a while but become more and more relevant with every passing year. If you start a blog in 2018 you should expect your income streams to change. That can be a really scary thing if you aren’t prepared.
The other type of product some bloggers sell is physical products. This is most common when the blogger has a business but sometimes bloggers also create merchandise (T-shirts etc) or other physical products to sell.
WOW Jon! great post, Only read it quickly so I will go over it again later! Lesson 9 is the eye opener! I find it really difficult to give away great content that I have just spent hours writing, but as you say, it’s got to be done!!
A 404 page appears like you said “when a page can’t be found”..basically it does not exists.If this site belongs to you, pay close attention to the spelling and font format of the page. It could be a spelling issue or a case sensitive issue..
Jon, this is a great article. Thank you. As usual, you are full of useful information. I am new to blogging (just launched in March) and I initially started with the small e-mail list from my business website, which does not have a blog. I started a completely new website after realizing I was on the wrong platform altogether to grow an audience. I learned this thanks to the information you and other professional bloggers provide. You recommend affiliate marketing to monetize a small new blog, which are my exact thoughts for my blog. Do you have an affiliate program? If so I would love to promote your info on my site. Thanks again!
You’ll need a hosting account too. Usually domain and hosting are bought together. Without a hosting account, you’ll be unable to get your blog online. So when people type in your domain name/blog address, they will see a “page not found”.
I want to start a blog, but I can’t pay for a domain, so I thought I would use tumblr. Now I love tumblr, but I don’t think that is the best option for a blog cause the url will be myblog.tumblr.com and it just dosen’t look strong enough. So any suggestions?
Note: Even though a self-hosted WordPress blog is sometimes referred to as a “WordPress.org” blog, you are not limited to a .org at the end of your name. You can still use .com, just like I do for AmyLynnAndrews.com.
Still, directly selling ads takes more work to manage than using Google AdSense. Instead of just adding a bit of code to your website, you’ll have to negotiate pricing, come up with an agreement and terms, and take care of administrative work like invoicing.
Before you get started, take some time to check out what vloggers are doing.  Learn what type of equipment they are using, how they are framing their pictures, and how they are connecting with their audience.  Mimic what you like and feels most comfortable to you.
Once you’ve created a blogging website with WordPress (more on this later), it’s simple to update it with new content. You can write blog posts directly into the text field in your WordPress dashboard, or you can write them in your favorite word processor and just paste your content into WordPress. You’ll be able to format your posts and add images, as well as various other interesting features.
Luckily, if you use our free 10 minute guide to start your blog today, you’ll get our epic Pro Blogging eBook for free. We didn’t have a resource like this when we started blogging, but if we did I think we could have earned more money a lot sooner. Check it out and see what you think.
It was interesting to see the diagram wheel picture in tip one with all the different domains that are used. Self-hosted WordPress seems to be the most popular. Do you think it has to do with how you can customize it the way you want the most compared to the other domains? I’m wanting to start my blog of dancing. I sincerely appreciate all of these additional ideas to get my blog started!
Amazing article. I’d like to stress so much on funnel building. You can collect all the emails in the world, however if you do not have a tested system, all those emails will go to waste. Value is so much more important than just selling. If your audience feels they are getting something in return, be sure they will take that next step to buy a product or service from you because they know you and trust your advice…
While writing great content goes a long way, no one will click to read those posts unless you have awesome headlines. If your headlines are spectacular, your posts are not only more likely to get read, they’ll also get clicks and shares, which helps boost your ranking in Google.
My intention is to begin immediately with my new blog. I want to focus around the service industry more specifically about addiction. It is a huge epidemic in this country and I do not feel that there is enough information out there, real to life information for people to read. As a product of my own demons and at this stage in my life I feel that I have much to offer in this regard. I would just like a little feedback from you about the idea, and perhaps how you would go about laying something like that out online.

Connections definitely matter, but I don’t think meeting the right people is a matter of luck. When I was a beginner, I made a list of all the people I wanted to know, and I mapped out a strategy for building a relationship with each of them. It’s no coincidence that, years later, all of them are friends. I made sure of it.
For example over the past couple of years, husband and wife team, Bjork and Lindsay at PinchofYum.com, a food and recipe blog, have built up a huge following and some months they have made nearly $25k.
I had never considered the value of giving webinars. I had attended plenty of webinars and purchased some products based on same. It hadn’t occurred to me the economic value of giving webinars prior to reading your post.
Spot-on post though, I’m just genuinely curious…in your experience, have you found it more difficult for people to break into guest blogging since it’s so pervasive among the IM crowd? Is it more-so a matter of who you know versus what you know?
Thanks, This is very nice article. I like it so much. I have created a newly news portal with wordpress and install Hueman theme for free. But after installation no pic showing in my pages. Can you give me a good suggestion for me?
A: Blogs can be considered social media, because they have comments and social interactions. However from a technical standpoint, analytics software does not count blog traffic as social media traffic.
Become a published author. It’s no secret, these days publishers rarely work with authors who don’t have an online presence. The reason is simple: it’s a lot easier to sell books to people who already know you. A blog is one of the easiest and most effective places to start.
My other point is to say, don’t blog for $10 a post. There are living-wage blogging jobs out there. Anywhere a company or publication needs to talk to a specialized audience, there’s an opportunity. Blogging really can pay the bills.
Hi! I believe you do need a personal FB profile to create a page. The instructions in the post are still accurate as far as I know – I haven’t created a page in awhile since I stopped using FB for my business, but I don’t think much has changed. Hope that helps!
Site builders are web apps that bring drag-and-drop functionality and a WYSIWYG editor to the blogging platform so building a blog from the ground up is super easy. Many site builders offer features such as free domain names, advanced editing features, eCommerce functionality, social media integration, commenting systems, and more.