Premium content can mean any type of content you charge for - an ebook, whitepaper, downloadable guide, etc. But what I'm referring to here is pay-gated content. Basically you just put some awesome content up behind a paywall, which means visitors pay to access it. You can get your own paywall set up in 10 minutes or less using a plugin like MemberPress or Paid Memberships Pro.
As an affiliate marketer, you promote someone else’s product or service to your readers. You link to that product or service using your unique affiliate link. When, someone clicks through that link and makes a purchase (or completes a desired action set by the company), you earn a commission. There are thousands of affiliate programs to join. Some I participate in:
If you want to be famous or reach a wide audience, you will have to choose something slightly broader and work hard to make the best content for that topic. A subtopic relating to fitness, finance, or relationship advice is likely to reach the most people. Consider specific but broadly applicable topics such as managing money in college, or a marriage counseling blog.
A blog itself isn't really a business—it's more of a platform for other income streams. Your content alone won't likely make you money. Instead, you'll have to get advertisers, sell services like consulting or speaking, use affiliate marketing to get a percentage of sales from links people click on your blog, or maybe offer products like ebooks or premium content to actually generate income. ProBlogger has an excellent post about these different ways you can make money.
Creating a job board on your site is a great way to make your blog "sticky" - meaning you get visitors returning again and again. It's also a great way to earn some extra cash while also providing a valuable service. Darren Rowse from ProBlogger runs a hugely popular job board where he charges $70 for a 30-day listing. With around 70 listings per month, he's bringing in some solid earnings with relatively little investment of time or money.
I learned this the hard way last year when I launched a new blog… it felt icky doing it but I convinced myself that it was part of growing and “getting outside my comfort zone”. I was promoting something I believed in, but it was too heavy handed because my focus was more on making money than serving my audience. I got my first unsubscribers that week… lesson learned. Not that I’ve sworn off selling, but I’m learning how to do it in a way that doesn’t turn people off.
There is a lot of room for new bloggers, and there is plenty of room for growth well into the future. I believe that companies and advertisers are only recently starting to realize the value of online influencers, such as bloggers, which means that the blogging world will continue to grow well into the future and that opportunities for making money from a blog will continue to increase.

If you're passionate about a subject and you have decent writing skills, blogging definitely could be an alternative career path for you. The short answer is, yes, it is possible to make a living—a very good one, even—by writing online. On the other hand, the hard truth is most of the millions of bloggers today don't make enough to support themselves just with their blogs. Let's take a look at what's involved.

Create and customize your blog. If you are using a free service, there should be a tutorial to guide you through the initial steps of setting up your blog, as well as a forum for people to ask questions. If you are hosting your own site, you will need someone with web design experience to customize your blog, or you can use software such as WordPress.org to use the same structures available at free services.
Amazing article. I’d like to stress so much on funnel building. You can collect all the emails in the world, however if you do not have a tested system, all those emails will go to waste. Value is so much more important than just selling. If your audience feels they are getting something in return, be sure they will take that next step to buy a product or service from you because they know you and trust your advice…
This post was so good that I had to sit in my car and keep reading after I left work, here in the garage. Ha! What caught my attention is the funnel analogy and the webinars. Starting with the expensive first, then offering the less expensive. Brilliant. Also, I want to do webinar but am not sure how to get started. But dammit if I’m not going to think of how to move in that direction! Thanks for the kick in the butt, Jon! 🙂
Just make sure that the e-book builds on your blog output—don’t simply rehash what they have already seen! After all, these people are now paying customers and will get upset with old information. Later on, as you become more established and your archived material becomes more extensive, you can poll your readers to learn what topics they’d be interested in learning more about and interested in purchasing.
Great post, thank you! I found this to be very useful. I have just got into the Pay Per Click method and it is a great way of building a passive income. Due to my niche, I have found it difficult to source good affiliate networks, but just today I have revisited the accounts I set up on Link Share and CJ, to my surprise they offer a good range of affiliate programs, many of which cater to my niche blog topic :)
Thanks for the update, Jon. I’ve been blogging for over 11 years. In that time I’ve seen a LOT of changes. In fact, the number one change is change itself. What used to work (Google Adwords, keyword optimization) is actually a way to lose traffic now. I’ve seen eBooks come and go, as well as video marketing, podcasting, and social media marketing. The secret is they all work, for the right message, and the right person. The hard part is, to find the right message for your brand/personality takes a lot of hard work, a lot of experimentation, and months/years of time. Thanks for laying it on the line. Blogging can be a viable occupation, just don’t quit your day job until you’ve found what works for you.
And one last note to add: in regards to being thoughtful and caring about other people, the best blogging day I ever had was when I wrote a post about a group in Africa- no affiliate marketing-nothing in it financially for me. That post was sent all around Facebook and helped my stats tremendously. I’ve decided to permanently promote the needs of the group as it focuses my giving theme to one area.
It all started back at university when I decided that I really didn’t want to work in a 9-5 office job that I hated. I had a dream of working for myself so I could avoid things like office politics and spend more time on things that mattered to me. I also really wanted to make enough money that I could contribute meaningfully to some charities that I’m passionate about.
You need to advertise on FB Will, and create targeted ads, they are not that expensive and will, if your content is appealing, drive traffic to your website, or FB page, or both… the targeted advertising on FB is absolutely fantastic, it might be a small number of people, but at least you know they are interested in what you have to offer. Forget about the free promotion on FB. It only works a little and it takes way too much time! Unless you have a FB page with 10.000 active followers or so… and even then, because FB is not showing your followers everything especially promotional links… they want you to pay… which I can understand. After all FB is free to use and the advertisers are the ones that help FB make a huge profit… Good luck! Anja
Once the course launches, they are ready with their wallets. The course is priced at $100 (probably undercharging here, but it’s your first course and you are nervous) so some of them balk at buying it, but 100 people do end up buying it and you make $10,000 (minus processing fees). That’s the same amount you made from your advertising and you are in control of everything! Even better you don’t have to wait 30-60 days to get paid.
Oh, wow! Just…wow! I knew the changes on this site would be phenomenal, but good grief, Jon! I’m nowhere close to where I should be, but this post will be my bookmarked ‘go-to’ when I need to remind myself of the most actionable process I should take as an ‘old newbie’. I know I need help, but this particular post is helping me to wrap my head around what I didn’t understand before. Thanks!
I would like to work from home and am looking into blogging. I literally have no idea what I’d write about (I’m interested in several different things that are not related to one another) and am assuming I’d need sponsorship to actually make money. Since I know what assuming gets me, I am doing my homework before I do anything else. Thanks for all the info and any other advice is appreciated.
Second job, anyone? In America, two-income families are the norm but think of the havoc it wreaks on your daily life. You’re so exhausted by the time you get home from work; you barely have enough time and energy to make dinner and help the kids out with their homework. Even that becomes difficult if you work at more than one place, whether evenings or on weekends.

Disclosure and quick heads up – I started my first blog on Bluehost and have now partnered with them to get you a big discount rate. If you make a purchase through this or any of the links on this post I’ll earn a small commission at no extra cost to you. I still think a self-hosted WordPress blog is the best way to start a successful blog and build a business!

Brainstorm keywords for each blog post. Keywords are the important words that relate to the topic of your blog, and specifically the new subtopic you cover each time you post. Choosing relevant keywords that people search for frequently will increase the visibility of your blog, attract more readers, and show them advertisements they are likely to click.
Google Blogger supports advertising through Google AdSense, PayPal links, and limited affiliate links. If you use excessive affiliate links, fail to add relevant content when including affiliate links, or get paid to increase someone's search engine ranking, Google will move your blog much lower in the search rankings, greatly decreasing your audience traffic.[11][12]

I always wanted to be a writer, but I was scared at what would happen, what could happen. I didn’t think I could monetize my dream, and my family (in particular my father) were very keen to tell me my dreams were “nice” but not realistic. And honestly, coming from a family filled with naysayers and non-believers, it was hard striking out on my own. But as I realized I needed to do something and break free from this all, it dawned on me that hey, I don’t need to be doing this full-time.
Creating a job board on your site is a great way to make your blog "sticky" - meaning you get visitors returning again and again. It's also a great way to earn some extra cash while also providing a valuable service. Darren Rowse from ProBlogger runs a hugely popular job board where he charges $70 for a 30-day listing. With around 70 listings per month, he's bringing in some solid earnings with relatively little investment of time or money.
If you are using a free blog hosting service instead of your own domain name, you must provide high quality content with a limited number of relevant links or risk being shut down. If you are only interested in writing short, quick product reviews in order to earn money, you will need to host your own blog. Be warned that low-content, high-link blogs are a less reliable, though lower effort, way to earn money.
You need to advertise on FB Will, and create targeted ads, they are not that expensive and will, if your content is appealing, drive traffic to your website, or FB page, or both… the targeted advertising on FB is absolutely fantastic, it might be a small number of people, but at least you know they are interested in what you have to offer. Forget about the free promotion on FB. It only works a little and it takes way too much time! Unless you have a FB page with 10.000 active followers or so… and even then, because FB is not showing your followers everything especially promotional links… they want you to pay… which I can understand. After all FB is free to use and the advertisers are the ones that help FB make a huge profit… Good luck! Anja

Write down every topic that you are knowledgeable or passionate about. You'll have a much easier time making money from a blog you are interested in, rather than trying to write content you don't like because you think it will make money.[1] Some examples are hobbies that you enjoy, your career, or some specific and miscellaneous knowledge that you have.

Working with advertising networks isn’t your only option when it comes to selling ads. If you end up with enough traffic, advertisers may come directly to you and ask you to place their ad on your site. You can also contact advertisers yourself. The biggest difference from the above mentioned option is that there is no middle man, which means you can set your own ad rates.

This is an awesome post. I too found PinchofYum.com some time ago. I’ve built a niche site and I’m in the stage of promoting it so I really needed the information posted here. I’ve researched making money for years but never paired that research with any ACTION. It was not until recently that I started putting things in motion so seeing some of the steps I’m taking being talked about in this topic is quite reassuring. My blog is based around making money online but making it make sense for beginners. https://chuckcandoyoucantoo.com
Hi, just wanted to comment that I agree with the straight-forward approach. It’s the best way to learn information quickly, without digging through ingratiated, sugar-coated words to get to the point. I can’t yet afford any of the training, so I find many blogs and pieces of information like this every day. I have to read fast and get through it, otherwise I’ll sit there all day reading through feel-good mush.
Affiliate sales comprise a large chunk of revenue for most big-name bloggers. For instance, Pat Flynn made $53K last month from affiliate sales, compared to "just" $9,500 from book sales. In general, look for affiliate products with higher price points; web hosting companies are a great choice if it makes sense in your niche, with payouts of anywhere from $60-$130+ per signup.
Affiliate marketing is a blog monetization method in which you place a link to a product or company on your website or a social media platform in an attempt to make an income from followers purchasing the product through your link (this is called an affiliate link). Affiliate marketing can be a great way to begin making money from a blog because if there is a product or company that you enjoy, all you have to do is review the product and hopefully others will be interested in buying it as well.
If you are interested in covering a broad topic that many people already write about, create multiple specialized blogs instead and link between them when the subjects overlap. For instance, if you are a nutrition expert, write one blog about healthy weight management, another one about child nutrition, and another about growing your own vegetables.
I am getting everything in line for my blog. Hosting on blue host, child theme with studio press, fiverr logo made because that’s what my budget will allow at this point. I am now extremely focused on writing content. I am an expert in my niche, but my writing skills need to be developed. I am going to looking into freelancing.com but are there any books, blogs, or other materials you would suggest on becoming a better writer and learning how to put your voice in writing?
I would much rather go back to cleaning a gym than offering some crappy dieting product that doesn’t work. I know a lot of people reading this need to make a bit of extra income quickly, but it’s very important to not ruin your blog’s long term brand and image over a few quick dollars. Even if you have to work a basic entry job offline for a while it’s a much better option.
I mean, of course I’d come up with suitable content for Forbes should they wish to publish me, haha, but honestly we’d be happy with guest posting on even mildly popular travel blogs. The problem up to now, as I mentioned above, is that nobody wants to let us guest post, they want us to pay to do a sponsored post since our blog is attached to our business. If my blog was MexicoMike.com instead of http://blog.geckorockresort.com/ then it wouldn’t be an issue, but as soon as anyone sees the name of our business they incorrectly assume we’re loaded 🙂

Jaime, great article that you have posted on how to make money with blogging. Lots of informative concepts which a lot of other blogs would have over complicated but you have made it so simple that I find it so easy to read and take notes. I like it how you have broken it down to steps to follow which is great for the first time blogger just getting started in what appears to be an Internet jungle.


Notice that I avoided putting a specific dollar figure on the amount you can make from blogging. It will come down to your work ethic, your skills as a writer, your ability to generate targeted traffic, and plain old good luck. It’s a bit like baseball: everyone played it as a kid, only a small fraction make it to college ball, an even smaller number become professional, but only the cream of the crop makes it to the majors.
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