I would like to work from home and am looking into blogging. I literally have no idea what I’d write about (I’m interested in several different things that are not related to one another) and am assuming I’d need sponsorship to actually make money. Since I know what assuming gets me, I am doing my homework before I do anything else. Thanks for all the info and any other advice is appreciated.
Awesome post so far, Jon. I’ll have to read the full post in the morning since it’s nigh time at where I live. I just have one question. Is it profitable for a freestyle blogger to affiliate marketing? If I’m correct, affiliate marketing is more suitable for niche-based sites, right? Are freestyle blogs even profitable? I’m just starting out, so can you recommend me something?
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Amazing comments section! I always judge a blog post by the number of comments it receives from readers, and this post here has a lot and lots of people interested in not just reading, but also in discussing about what you wrote. It’s really an example to be followed. I’ll try to apply tour tips, and I hope my blog also gets to a place where it provides this level of value to my readers. Thanks for sharing those guidelines whith us.
Understand the difference between total revenue and net income. Most income reports tout total revenue. Net income or profit (what really matters) is often buried in the post. I came across an income report recently with a super impressive number in the title (and Pinterest image). It was total revenue. Not until I read the whole post did I learn this blogger spent well over half their total revenue on Facebook Ads alone. On top of that, they had an extensive list of expenses. By the end of the post I realized I had netted more than they did the previous month.

Adsense is a contextual advertising network that places partner (business) ads on your website. It’s easy to set up—all you have to do is copy and paste some code given to you from Google in the places you'd like the ads to appear on your website. Google will then show ads from advertisers that are a match to the content on your website so that ideally your website visitors see relevant ads.

My understanding is that you have to subscribe/pay for the business version of Word Press in order to use any of the monetizing functions. I think you should clearly state this in this article at the beginning. I think there is a degree of bait and switch here if people are just signing up for the free subscription and then finding out they have to pay for a subscription to make money. I am ok with that, it just needs to be stated up front everywhere.
A landing page is just a page on your blog that you don’t post in the regular blog section. In this case, however, it might be a really big piece of long form content either about the affiliate product or, better yet, one that just mentions the product as a small but integral part of the whole article. For example, your affiliate product might be a great yoga mat and your article might be a complete beginner’s guide to yoga.
Very useful, applicable and dare I say inspiring post, Jon! I feel I’m ready to systematically implement all of your solutions (and similar ones offered by others) but I often wonder if I would have more success starting a new blog from scratch, than trying to up the ante with my existing blog. It would be nice to have time for both! Great post though, I will be bookmarking (and sharing, cuz you asked) this one.
Think of new article topic ideas. I have a long list of over 100 possible article topics that I keep on my laptop as well as on my phone. I think of the many, many topics that you'll find on Making Sense of Cents through life experiences, reader questions, research and articles that I've come across (like if I see a crazy statistic that I find interesting, I'll then turn it into a long article), and so on.

If you’re passionate about something, it will show in your content. Readers will be able to see your genuineness and will be attracted to that. This is probably the most important thing you will learn about blogging. You can try everything in the world and use every tool known to man to be successful, but if you’re not genuine, people will see right through it.
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