Great post Jamie! There’s so many posts about how to make a money blog and your one is by far the best. One thing I want to comment on is initially all people who start a new blog don’t know where to start. They just sign up to different affiliate money making programs thinking that they will become rich quickly. You and me both know that this is not the case. What they don’t know and need to understand is that blogging needs hard work and dedication. To keep on going when after 6 months they are still earning zero. Only after that one can think to be successful online.
You need to advertise on FB Will, and create targeted ads, they are not that expensive and will, if your content is appealing, drive traffic to your website, or FB page, or both… the targeted advertising on FB is absolutely fantastic, it might be a small number of people, but at least you know they are interested in what you have to offer. Forget about the free promotion on FB. It only works a little and it takes way too much time! Unless you have a FB page with 10.000 active followers or so… and even then, because FB is not showing your followers everything especially promotional links… they want you to pay… which I can understand. After all FB is free to use and the advertisers are the ones that help FB make a huge profit… Good luck! Anja
It all started back at university when I decided that I really didn’t want to work in a 9-5 office job that I hated. I had a dream of working for myself so I could avoid things like office politics and spend more time on things that mattered to me. I also really wanted to make enough money that I could contribute meaningfully to some charities that I’m passionate about.
Find something that other people are interested in, too. If you choose to write about Himalayan basket weaving for men, you probably won’t have many readers, and you’ll have a hard time earning any income. Try to find something that combines your interests with things other people also care about. For my main blog, I write about money advice. I’m a personal finance nerd but, fortunately, there are people online looking for that type of information, too.
Oh, wow! Just…wow! I knew the changes on this site would be phenomenal, but good grief, Jon! I’m nowhere close to where I should be, but this post will be my bookmarked ‘go-to’ when I need to remind myself of the most actionable process I should take as an ‘old newbie’. I know I need help, but this particular post is helping me to wrap my head around what I didn’t understand before. Thanks!
Wow, that’s a great post. I was wondering how all that applies to someone like me that is a creative. My ideal readers are not fellow artists that I could teach something, but people that love their interior and want to brighten it with some colourful and inspiring art. Thank you so much for you response and I will definitely come back and read your blog more often.
Be aware that many blog hosting services only allow their proprietary contextual ad service, and may shut down your blog if you use one not made by the host company. If you are hosting your own blog, you should research contextual ad services and choose one that shows appropriate ads. Some allow pornography or other ads that may not be suitable for your blog.
PS: my answer to this question is always… “the better question is… how can my blog help me build a profitable business?” Most of the profits from blogging are not made on your blog, but that’s okay. I don’t believe blogging about making money per se, but about branding yourself and positioning yourself within your niche market as an authority and leader. Once that is established, there are so many ways to move people into your money making enterprises. Email marketing, as you pointed out, is one of the best ways to do this. Sending people to your membership sites, services, info products and coaching programs are all great things to route people into as well.
In other words, Jon is an incredible writer, communicator, and hard worker–no question. But you’re in the business of helping other people make money. You’re not, by contrast, a travel blogger. You’re not, by contrast, helping to teach people how to buy their first pet. You’re not, by contrast, an entertainment blogger writing about Rihanna and “True Detective.”
There are certain things you can (and should) do to make money off your blog. Some ways are easy, while others require effort, time and care. If you care about your blog and its success, these strategies and tools will guide you in the right direction and start earning you cash in no time. There are many simple, effective and downright easy ways to earn money off your blog.
Thank you so much for this helpful post! I have been researching how to make a successful blog for a month or so and have found many of your posts very helpful! It is my goal within the next year or so to have one up and running! I’m currently working more then full-time hours but live my job; just want more freetime. I think with some hard work I can make it possible.
Affiliate marketing is my absolute favorite way to make money blogging. I love it because it can feel quite passive. You can create just one blog or social media post, which can potentially still earn you money years down the line. Now, you will have to maintain the post and keep generating traffic to it. Still, affiliate marketing allows me to relax a little and enjoy life more, all while knowing that I am earning a great living by promoting products that I use and enjoy.
WordPress also have a variety of plugins that make it easy to put social sharing buttons on your blog posts. Some people like to limit the number of plugins they use on their WordPress blog because it can slow the blog down and it can open your blog up to more attacks, butt a social sharing plugin is one that should have high priority if you do choose to use plugins.
As you can see there is no shortage of methods with regards to making money on your blog. While it might be tempting to try and make money right away, I would advise you to focus on getting a nice foundation built up. Offering services from day 1 can work out for you and bring in some clients, but as your blog grows you’ll find that your time is better spent making products.
This article has gotten my mind churning and working in so many new and exciting ways. Thank you for sharing your insights! You deserve all the success you’ve been having on your blog. I can’t wait to start putting these tips into REAL practice (not the “wow-I-feel-so-inspired-for-20-minutes-and-do-nothing kind of practice I so often fall victim to).
Affiliate marketing is my absolute favorite way to make money blogging. I love it because it can feel quite passive. You can create just one blog or social media post, which can potentially still earn you money years down the line. Now, you will have to maintain the post and keep generating traffic to it. Still, with affiliate marketing, I can relax a little and enjoy life more, all while knowing that I am earning a great living promoting products that I use and enjoy.
And so, I guess my question here would simply be–would a person who follows your blog about TV shows be interested in paying for a TV-related webinar you created? Would a person who follows your blog about vinyl record collecting want to buy an online course from you? Would a person who follows a travel blog you created want to call you up for coaching lessons?
It’s dependent on traffic. Traffic goes up and down and you never know when it is going to do a major dip. Most advertisers pay based on the number of views their ad will get. This turns you into a traffic monster. You start to look for creative ways to get any kind of traffic, no matter if it’s good traffic or not. This can easily lead to your site becoming another junk site that you try to avoid.
Hi! This was hands down one of the most helpful posts I’ve ever read about how to make blogging a realistic career path. I love how honest and open you were in both suggesting the good but reminding me of the bad choices out there, some of which I know I would/have made. I found your blog after hanging my head from another post on yet another site saying to forget about blogging as your source of income. Completely ignoring that advice and seeking out some that matched my determination, I found yours and so glad I did! Thank you again for this awesome post – it’s officially made it into my favorites bar to come back to.
Thanks for sharing all this useful and relevant information Jon. The most interesting and surprising lesson was the one where you mentioned that spending a lot of time on social media outlets doesn’t really help. I also specifically liked how you set the tone about the fact that you’re not just a blogger and that you’re an expert…etc. This is some confidence needed to be successful in anything.
Thanks for the update, Jon. I’ve been blogging for over 11 years. In that time I’ve seen a LOT of changes. In fact, the number one change is change itself. What used to work (Google Adwords, keyword optimization) is actually a way to lose traffic now. I’ve seen eBooks come and go, as well as video marketing, podcasting, and social media marketing. The secret is they all work, for the right message, and the right person. The hard part is, to find the right message for your brand/personality takes a lot of hard work, a lot of experimentation, and months/years of time. Thanks for laying it on the line. Blogging can be a viable occupation, just don’t quit your day job until you’ve found what works for you.
Email is a great way to deliver other forms of content. With Convertkit, I am able to also create free email courses that can automatically be sent out to my subscribers. This makes life easy because all a reader has to do is sign up, and then Convertkit sends out all the information that they need and drips out the content day by day (or whatever timeframe I choose).
Wow, that’s a great post. I was wondering how all that applies to someone like me that is a creative. My ideal readers are not fellow artists that I could teach something, but people that love their interior and want to brighten it with some colourful and inspiring art. Thank you so much for you response and I will definitely come back and read your blog more often.
As an affiliate marketer, you promote someone else’s product or service to your readers. You link to that product or service using your unique affiliate link. When, someone clicks through that link and makes a purchase (or completes a desired action set by the company), you earn a commission. There are thousands of affiliate programs to join. Some I participate in:
Fortunately, there are many resources available to help. In addition to the BlogHer events and site, some of my personal favorites for learning tips on writing compelling content, marketing and monetizing are Fizzle.com, MichaelHyatt.com and Problogger.net. All three provide lots of free advice (and more in-depth training and support is available for a fee).

This article has gotten my mind churning and working in so many new and exciting ways. Thank you for sharing your insights! You deserve all the success you’ve been having on your blog. I can’t wait to start putting these tips into REAL practice (not the “wow-I-feel-so-inspired-for-20-minutes-and-do-nothing kind of practice I so often fall victim to).


Disclosure and quick heads up – I started my first blog on Bluehost and have now partnered with them to get you a big discount rate. If you make a purchase through this or any of the links on this post I’ll earn a small commission at no extra cost to you. I still think a self-hosted WordPress blog is the best way to start a successful blog and build a business!
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