Lets say, for example, that you refurbish and resell used smartphones out of your home. You could use a blog to attract visitors to your website where you list your current phones for sale. Your blog might cover topics about DIY refurbishing. On one level, it seems counterintuitive because you want people to buy your phones, but it also helps you build a brand and gain recognition. Social media guru Jay Baer explains the concept on Copyblogger:
This post was so good that I had to sit in my car and keep reading after I left work, here in the garage. Ha! What caught my attention is the funnel analogy and the webinars. Starting with the expensive first, then offering the less expensive. Brilliant. Also, I want to do webinar but am not sure how to get started. But dammit if I’m not going to think of how to move in that direction! Thanks for the kick in the butt, Jon! 🙂

One added benefit is that if someone clicks on a link from your website to Amazon and ends up buying multiple items (not just the item you are promoting), then you would get credit for the entire sale! Imagine you recommend a book on Amazon, your visitor goes to Amazon to buy a book - and while they're there they end up buying a new TV, a Sony PlayStation, and some other things... you get credit for all of the sales. Not only that but you also earn from any sales you make in the following 15 days from that customer.
Thanks for such a great post! I’m a newer blogger but have made a little money as a influencer, from my decent sized Instagram page (@Msheatherlynne). I’ve always been passionate about fashion so took the step to create my own blog a few months ago, and boy has it been an adventure (i.e. not nearly as easy as I thought it would be, especially monetizing). It would be an honor if you ever have time to drop by my blog! 🙂
Lets say, for example, that you refurbish and resell used smartphones out of your home. You could use a blog to attract visitors to your website where you list your current phones for sale. Your blog might cover topics about DIY refurbishing. On one level, it seems counterintuitive because you want people to buy your phones, but it also helps you build a brand and gain recognition. Social media guru Jay Baer explains the concept on Copyblogger:
wow!! i am really overwhelmed with this article, i just got an affiliate ad and decided to check it, and i browsed through and found out that i can add my code to my website blog, of which i had none, so i googled on how to set up a blog to do the business and also make money to support myself and family and i got this web. it blew my mind and as i am starting i am sure to use the ideas u have given and explore. and i pray to be successful in it in Jesus Name. Special Thanks to Jessica Knapp and God Bless YOU.
Anyhow, the good thing is I think we can very reasonably expect a warning before anything like that happens. Enid Hwang (one of Pinterest’s top honchos) recently spoke at the AdThrive Summit and shared that Pinterest does penalize/look down on/treat any differently an approved API partner (like Tailwind) than it would someone who is manually pinning — this has been known for some time, it was just nice to hear them reaffirm it (any conjecture beyond that is merely a rumor).
Thanks for sharing all this useful and relevant information Jon. The most interesting and surprising lesson was the one where you mentioned that spending a lot of time on social media outlets doesn’t really help. I also specifically liked how you set the tone about the fact that you’re not just a blogger and that you’re an expert…etc. This is some confidence needed to be successful in anything.
Now, once you and I have taken advantage of that info. (and I am still in the process of launching) then we will be in a better position to either thank Jon or criticise him. Of course, timing is almost everything but with the amount of free flowing, easy to read, writing that Jon provides, which is the hallmark of all good communications, plus incorporating such useful content, then I like to think that if we could follow that example then eventually we (yes, you and I, Bill) would be rewarded with fans and finance.
Before I looked down to see who the creator of the pin was, I knew it was going to be from Pauline Cabrera over at twelveskip.com. Without even realizing it, I had subconsciously begun to recognize her purple-themed pins with the crisp block font.  And I knew that those pins led to really good content, so I clicked on the pin and ended up reading her article.

Some blogs are focused on getting paid to provide links to news articles, company stores, or other third party websites. The most financially successful of these range from the Drudge, a blog composed almost entirely of conservative-leaning news links, to Smashing Magazine, a site that provides advice and product reviews to help software developers.[5][6]
Jon, this is a great article. Thank you. As usual, you are full of useful information. I am new to blogging (just launched in March) and I initially started with the small e-mail list from my business website, which does not have a blog. I started a completely new website after realizing I was on the wrong platform altogether to grow an audience. I learned this thanks to the information you and other professional bloggers provide. You recommend affiliate marketing to monetize a small new blog, which are my exact thoughts for my blog. Do you have an affiliate program? If so I would love to promote your info on my site. Thanks again!
A blog is not a blog without content so once you’ve set your blog up you need to focus your attention upon creating useful content. What you choose to create will depend a little on the topic that you choose to write about (on that note, most successful bloggers have some focus to their blogging whether that be a niche or a demographic that they write for).

Quality content is content that people can engage with and find useful. Your content should help readers and bring them value. Your blog needs to have interesting, helpful content that people would be willing to recommend or share with their friends. The format, structure, layout (and, of course, the writing itself) will all determine the quality of your blog.
I have a lot of great ideas, but most of them are just thoughts and theories, and it seems that no one would want to read about, even pay for, ideas in which I am not a complete expert on. My greatest talent, perhaps, is being a prolific writer. Otherwise, I’m more of a Cliff Craven I know a lot about some things, and some about a lot of things. How does THIS make MONEY??
This year’s BlogHer event, held in New York City, featured successful bloggers including celebs such as Gwyneth Paltrow (founder of the popular Goop.com),  workshops on branding, social media and monetization and a whole lot of networking. BlogHer puts on one heck of a show and if you’re serious about learning more about blogging, I highly recommend you check out some of its upcoming conferences.

The answer is yes. However, I would caution against it. The reason is, when you use a free service, you don’t have as much control over your blog—the free service does. This can be risky, especially if you will rely on your blog for income. A self-hosted WordPress blog is my recommendation and can be started very inexpensively. See my step-by-step tutorial here.


Creating a job board on your site is a great way to make your blog "sticky" - meaning you get visitors returning again and again. It's also a great way to earn some extra cash while also providing a valuable service. Darren Rowse from ProBlogger runs a hugely popular job board where he charges $70 for a 30-day listing. With around 70 listings per month, he's bringing in some solid earnings with relatively little investment of time or money.
The next thing you do is start sending traffic to your landing page. For example, you could go out and do guest posts and link back to this big article. You could run Facebook Ads that are targeted towards the right audience. You could link to other bloggers in the post and then email them and ask for a simple tweet. Here are some more traffic tips.
It’s always great to learn from the best (=Jon)! The idea of the Minimum Viable Funnel was a real eye-opener, I have a product idea and will definitely test with the MVF if it flies. Actually, I did it with my other blog in the past (wasn’t even aware of the concept, it just happened…). It saved me from a huge disappointment and effort. Only one person bought the product so there certainly was no market for that! And refunding the money to that one person didn’t break the bank!
If you want to make direct income from your blog through ads, Google AdSense is something you may want to consider. Google AdSense is a type of advertising program known as CPC (cost per click, also known as pay per click) in which publishers display relevant ads on their websites. It is one of the easiest ways you can make money as a beginner blogger.

People who start to blog always thing of making money which tends them toward failure. In my opinion bloggers should choose the topic which interests them. They don’t think about making money. It’s about knowledge, try to learn more and don’t think about money stuff. There are many top blog topics to make money online but you can get success only with the topic you like to write on. Try to choose your topic for the blog. Making money is very easy, don’t think about it much.
Find something that other people are interested in, too. If you choose to write about Himalayan basket weaving for men, you probably won’t have many readers, and you’ll have a hard time earning any income. Try to find something that combines your interests with things other people also care about. For my main blog, I write about money advice. I’m a personal finance nerd but, fortunately, there are people online looking for that type of information, too.

When anyone asks me about starting a professional money making blog I always recommend them to use self hosted WordPress as it’s the best platform for bloggers. I always recommend to new bloggers to use BlueHost to host their new blogs. You can get BlueHost’s high quality hosting for  $2.95 per month (36 months sign up) Use this link to get a free domain name with your hosting.
Jon Morrow is the gold standard in this arena, and this post encapsulates that. He consulted with me at the launch of my blog, and these 20 principles feel like evolutions of that great advice. My numbers are nowhere near his (frankly, my subscriber list seems fixed lately), but my experience validates the core of what’s here: it’s all about consulting, leading to products (in my case, a bit of the other way around, via a book that arose from my website/blog). If you can afford Jon (I can’t), go for it… provided you truly are an “expert” in a given field, one that other people will pay to listen to. If you can’t, or aren’t (at least yet), just read everything he’s written, here and elsewhere.
Fortunately, there are many resources available to help. In addition to the BlogHer events and site, some of my personal favorites for learning tips on writing compelling content, marketing and monetizing are Fizzle.com, MichaelHyatt.com and Problogger.net. All three provide lots of free advice (and more in-depth training and support is available for a fee).
Hey Ramsay, Really a great work buddy. I’m blogging from last 2 years but was unable to make some good amount from my blog. After reading this article I found that there are many other Ideas which can help me to grow my $$$$$. Many newbies looking for such articles for finding the right ideas and guideline. And you are helping them a lot with your valuable guides.

Selling physical products online can be hard to setup as you will need to deal with storage, shipping and even deal with things such as local taxes and distance selling laws. Of course a lot of this headache can be resolved by finding a company who will offer a white-label or drop shipping service leaving you to worry about getting traffic and updating the website.
Hello Jon, the lessons are detailed and comprehensive. Frankly speaking, I have never read a blog post that carefully like today and I really benefit a lot from it. However, I still have a question regarding to this post, that is, if I am not an expert in any field, what kind of blog (topic for blog) should I start with and how to get enough traffic to my blog? I agree with you that we should not sell ads but should sell our own products or affiliate products via our blog. However, if I cannot teach others something and my blog doesn’t have enough traffic, how can I sell my products or the affiliate products to my readers? Anyhow, I will still focus on your blog and hope I will learn more valuable knowledge through your blog.

So yeah, it sucks. It’s the truth. But sometimes we need to do things that “suck” in order to get us where we want to be (which means being okay with were we are now, but not being content with it). The truth is, though, working part-time helps me pay rent and gives me food and shelter, and allows me to scrape by and focus on what really matters, and that’s working towards my dreams and writing every day I can.
If you want to really make money with your blog, you need to create a mailing list using one of the billions of email service providers out there. I use and love ConvertKit, but if you are just getting started and don’t understand sales funnels, sequences, or tagging you might want to start off with something simpler and free. If that is the case go with MailChimp where you get the first 2,000 subscribers free or Mailer Lite.
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